Sponsorship News
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Sponsorship News is the leading source of news and information for the Australian sponsorship sector.en-auCopyright Sponsorship News 2008hourly11970-01-01T00:00+00:00Sponsorship Newshttp://www.sponsorshipnews.com.au//RDF/manage_head1.gif
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Sponsorship News is the leading source of news and information for the Australian sponsorship sector.Members Equity looking at “big ticket” east coast sponsorships
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Members Equity Bank is looking at sponsorship opportunities in the east coast of Australia and has a significant budget for the right opportunties, according to the Bank's national manager for advertising and sponsorship Paul Kelly. Sponsorship News2008-11-19T14:49:21+11:00Gold Coast AFL licence all but approved
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The AFL has advised the Gold Coast bid team that it has met all the criteria to enter the competition. Sponsorship News2008-11-19T14:07:37+11:00Fremantle AFL is well positioned to ride out economic storm as Members Equity Bank renews
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Members Equity Bank has renewed its major sponsorship of the Fremantle Dockers AFL club. Sponsorship News2008-11-19T10:25:50+11:00Sponsorship association defends alcohol sports sponsorship
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The Australian Sponsorship Marketing Association has defended sport sponsorships by alcohol companies, arguing they offer a unique opportunity to promote responsible consumption of alcohol.Sponsorship News2008-11-18T15:50:00+11:00New AFL agreement for Gabba
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The Queensland Government and the AFL have struck a new tenancy agreement for AFL at the Gabba that clears the way for the new Gold Coast team to play at its proposed home stadium. Sponsorship News2008-11-18T15:46:53+11:00Thorpe to front new home loan service
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Former champion swimmer Ian Thorpe will become the marketing face of a new online home loan concept to be named Ziggybid. Sponsorship News2008-11-18T15:21:04+11:00New research adds to PR dilemma for alcohol sponsorship
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A new study on alcohol addiction and sport concludes that there is a clear link between alcohol sponsorships and problem drinking by athletes. Sponsorship News2008-11-17T15:50:00+11:00Sportsbet keen on AFL despite restrictions
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Wagering agency, Sportsbet says it's keen to support struggling AFL clubs despite not being able to enter into conventional sponsorships. Despite the restrictions (imposed by the AFL to protect code sponsors Tabcorp and Betfair), Sportsbet's CEO, Matt Tripp has offered 5% of gross profits from Australian football betting to the AFL next season.Sponsorship News2008-11-17T15:25:45+11:00NAB extend AFL deal
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The National Australia Bank (NAB) major sponsorship of the AFL has been extended for a further year and will now run through to 2011.Sponsorship News2008-11-17T15:10:30+11:00Papua New Guinean sponsor to leverage rugby league locally
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Papua New Guinean (PNG) rice producer, Trukai Industries' sponsorship of the North Queensland Cowboys NRL club (see full sponsorship portfolio) will primarily be leveraged in PNG because the company has no brand exposure requirement in Australia. Sponsorship News2008-11-14T15:42:30+11:00North Melbourne posts $1 million profit
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The North Melbourne AFL Club has announced a record $1 million profit for the year and attributed the result to growth in membership and sponsorship. Sponsorship News2008-11-14T15:29:54+11:00Manly secure new jersey partner
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Renewable solar energy hot water solutions provider, Quantum Energy Technologies has been announced as Manly NRL Club's new jersey sponsor.Sponsorship News2008-11-14T15:23:00+11:00Hawthorn announce record profit
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Hawthorn AFL Club announced a net operating profit of just over $4 million which is a club record and up 12.5% on last year. Sponsorship News2008-11-14T14:16:07+11:00Betfair becomes Sandown naming rights partner
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Wagering agency Betfair has finalised a three-year major sponsorship with the Melbourne Racing Club and as part of the deal will receive naming rights to the Sandown Racecourse.Sponsorship News2008-11-13T15:48:48+11:00V Australia secures Inside Film Awards naming rights
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V Australia, the international division of airline Virgin Blue, has become the naming rights sponsor of the Inside Film Awards. Sponsorship News2008-11-13T14:15:52+11:00CASE STUDY – Flexible packages and good service generate sponsorship gain for WA Symphony Orchestra.
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By developing flexible sponsorship products to suit key supporters, and focusing on servicing sponsors' needs, the West Australian Symphony Orchestra (WASO) has increased sponsorship revenue to $2.85 million per year.Sponsorship News2008-11-13T12:58:42+11:00Industry surprised by community sponsorship budget allocation
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The significant allocation of sponsorship budgets committed to community focused deals was a talking point at today's Repucom ASMA Sponsorship Outlook Report 2008 briefing in Sydney.Sponsorship News2008-11-12T14:57:24+11:00More wagering sponsorships in the wings
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More sponsorships from wagering agencies are in the wings, with Melbourne Racing Club expected to soon announce a naming rights sponsor for its Sandown Racecourse.Sponsorship News2008-11-12T13:46:02+11:00A1GP set to replace Indy on the Gold Coast
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Queensland Premier, Anna Bligh has announced that her government has reached an in-principle agreement with the emerging international motor racing series, A1GP, to hold an event on the Gold Coast to replace Indy.Sponsorship News2008-11-12T12:09:55+11:00Maxim to end Bulldogs NRL deal but will keep sponsorship door open
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Maxim Home Loans has announced it will not renew its major sponsorship of the Bulldogs NRL club and is likely to consider other sponsorship opportunities next year. Sponsorship News2008-11-11T15:49:00+11:00Network Ten picks up all 2014 Commonwealth Games media rights
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Network Ten has secured the exclusive Australian broadcast rights for the 2014 Commonwealth Games to be held in Glasgow, Scotland. Sponsorship News2008-11-11T15:07:36+11:00Cowboys secure first international partner
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Papua New Guinean rice producer, Trukai Industries, has become the North Queensland Cowboys NRL club's first international sponsor.Sponsorship News2008-11-11T14:45:25+11:00No change of sponsorships for Myer
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Retail giant Myer has denied media reports that it is reviewing its sponsorship portfolio in light of softening consumer demand. Sponsorship News2008-11-11T14:44:51+11:00Sportsbet to be Masters naming rights partner, after new laws pass
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The Australian Masters golf tournament is the first major beneficiary of new laws allowing interstate wagering operators to advertise in NSW and Victoria. Sponsorship News2008-11-10T15:54:25+11:00Unworkable tenancy agreement says Cairns Taipans chief
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The Cairns Taipans' tenancy agreement at the Cairns Convention Centre is unworkable in its current form according to Taipans' chief executive Denis Keeffe.Sponsorship News2008-11-10T15:36:38+11:00Basketball votes for change
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The stake holders of basketball in Australia have voted to unify the sport under one administration and replace the National Basketball League competition.Sponsorship News2008-11-10T15:31:04+11:00CASE STUDY - solid first year bodes well for Super X
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Crowd attendance and television broadcast figures have exceeded expectation for the inaugural Super X Australian Supercross Championships, according to event promoter Global Action Sports (GAS). Sponsorship News2008-11-07T15:55:00+11:00ENZED picks up New Year Series sponsorship at Willowbank
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Industrial hoses and fitting specialists, ENZED Australia has become a major sponsorship of Willowbank Raceway and will be the naming rights sponsor of a New Year Series called the ENZED International Nightfire New Year Series.Sponsorship News2008-11-07T15:02:34+11:00Critical day for Australian basketball
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The key stake holders of basketball in Australia will meet tomorrow to vote whether to unify the sport under one administration and replace the National Basketball League with a new competition. Sponsorship News2008-11-07T13:46:41+11:00Cowboys launch coaches sponsorship
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The North Queensland Cowboys NRL club has gone to market with a new coaches sponsorship property which offers sponsor alignment with the club's coaching team, headed up by Dally M Coach of the Year, Neil Henry.Sponsorship News2008-11-06T15:42:00+11:00