Sponsorship News
http://www.sponsorshipnews.com.au//index.php
Sponsorship News is the leading source of news and information for the Australian sponsorship sector.en-auCopyright Sponsorship News 2008hourly11970-01-01T00:00+00:00Sponsorship Newshttp://www.sponsorshipnews.com.au//RDF/manage_head1.gif
http://www.sponsorshipnews.com.au//
Sponsorship News is the leading source of news and information for the Australian sponsorship sector.Aussie impressed by quick Collingwood apparel change
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40693
Financial services company Aussie has praised the professional approach taken by the Collingwood AFL club in managing the company's brand transition from Wizard to Aussie. Sponsorship News2009-07-03T13:00:00+10:00Betezy now backs 8 AFL clubs
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40694
Corporate betting agency, Betezy has increased its AFL sponsorship portfolio, adding a three-year deal with North Melbourne AFL club to its program. Sponsorship News2009-07-03T12:22:26+10:00Melbourne Victory to become fitness stakeholder after gym deal
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40695
The Melbourne Victory A-League club will become a minor stake holder in the new Genesis Fitness centre in Box Hill, Victoria, as part of a new partnership deal between the soccer club and the gym chain. Sponsorship News2009-07-03T12:02:00+10:00Sanyo renewal takes Panther sponsorship to a record 12 years
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40690
Electronics company Sanyo Oceania has renewed its major sponsorship of the Penrith Panthers NRL club for a further two years. Sponsorship News2009-07-02T14:02:00+10:00Tiger Airways lands deal with NRL namesake
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40691
Emerging low cost airline, Tiger Airways has landed its first major sponsorship deal with the NRL club, the Wests Tigers. Sponsorship News2009-07-02T13:34:00+10:00Retravision takes WACA deal to nine years
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40692
Electrical retailer, Retravision has renewed its partnership with the Western Australian Cricket Association (WACA).Sponsorship News2009-07-02T11:44:00+10:00Buyer's market in corporate hospitality
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40687
The signing of Nitro Energy Drinks earlier this year as the naming rights sponsor of the Gold Coast's SuperGP has underwritten the event's sponsorship targets, but the challenge will be maintaining corporate hospitality sales in the tight economy, according to the event organiser. Sponsorship News2009-07-01T14:41:00+10:00MCA clinches sponsorship deal to boost its promotional footprint
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40688
Leading office building digital display signage company, Inlink has become a major partner of the Museum of Contemporary Art (MCA) in a deal valued at $500k per year. Sponsorship News2009-07-01T12:32:09+10:00Clipsal event offers economic value, despite dowturn
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40689
The 2009 Clipsal 500 V8 Supercar event contributed more than $33 million in economic benefits to the South Australian economy, according to the SA State Government. Sponsorship News2009-07-01T11:43:00+10:00Taronga Zoo lifts sponsorship by 14%
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40685
The Taronga and Taronga Western Plains Zoos have achieved record levels of sponsorship this financial year, securing over $3 million, up 14% on the previous year.Sponsorship News2009-06-30T12:28:56+10:00Sponsorship of London 2012 Olympics 80% sold
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40686
Organisers of the London 2012 Olympic Games have sold 80% of the 700 million pounds domestic sponsorship target and have another 100 million pounds in deals pending according to the London Olympics Organising Committee.Sponsorship News2009-06-30T12:15:00+10:00Gains for Nutri-Grain and Billabong, but Telstra and 3 Mobile bumped from top ten: Sweeney Report
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40683
Breakfast cereal brand Nutri-Grain has made strong gains over the past two years to be ranked alongside Billabong as the brand most Australians associate with being a sports sponsor, according to the Sweeney Sports Report covering the 2008-09 summer. Sponsorship News2009-06-29T15:57:00+10:00Norman to boost crowd numbers at Australian Open golf
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40682
The inclusion of Australian golfing legend, Greg Norman in the playing line up for the Australian Open will have a major impact on the event's ability to attract corporate interest, say event organisers. Sponsorship News2009-06-29T15:52:41+10:00Luxbet offers bonuses to lift interest in key races
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40684
Tabcorp-owned corporate betting agency, Luxbet.com has become a principal sponsor of the Cranbourne Turf Club and is offering a potential $1 million bonus to the winner of the Cranbourne Cup as part of its sponsorship. Sponsorship News2009-06-29T15:01:00+10:00University of Sydney becomes Sydney Festival Partner
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40679
The University of Sydney has become a major sponsor of the Sydney Festival and as part of the three-year deal will assist the Festival generate new ideas and attract new audiences. Sponsorship News2009-06-26T15:09:00+10:00Toshiba to partner Aussie Commonwealth Games team
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40680
Consumer electronics brand, Toshiba, has become a partner of the Australian Commonwealth Games team for the 2010 Delhi Commonwealth Games. Sponsorship News2009-06-26T14:17:42+10:00BigPond acts fast to ensure UK fans gets their football
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40681
Telstra internet company, BigPond has been quick to act to provide a viewing solution for AFL and NRL fans living in the UK who were affected by this week’s collapse of international sports broadcaster, Setanta Sports. Sponsorship News2009-06-26T11:02:00+10:00Sport sponsorship in danger, warns Gemba
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40678
The Australian sports industry is in serious danger of losing sponsors to other entertainment formats unless it learns to properly engage with consumers and increase their passion for sport, according to Ben Crowe, director of sponsorship consultancy Gemba. Sponsorship News2009-06-25T15:31:42+10:00Sponsorship's the number one challenge for A-League clubs - FFA
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40677
FFA Sponsorship remains the number one challenge for the Hyundai A-League, according to Football Federation Australia chief commercial officer John O'Sullivan, with some A-League clubs set to begin this year's season without shirt sponsors.Sponsorship News2009-06-25T15:30:25+10:00Progress with the AFL / Etihad Stadium stoush
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40676
The Victorian Supreme Court has ruled that Stadium Operations Ltd (SOL), owners of Melbourne’s Etihad Stadium, must make available some of its commercial agreement for review by the Australia Football League.Sponsorship News2009-06-25T15:28:52+10:00Wildcats gain new key sponsor and boost support in SME market
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40675
Last month’s plea for corporate support by the Perth Wildcats appears to be working with betting agency Player Sports Betting and a number of smaller companies signing up as club sponsors. Sponsorship News2009-06-25T15:13:26+10:00Merged racing entity would have greater power over sponsorship pricing: report
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40673
Increased negotiating power and a wider range of sponsorship offerings could deliver a merged entity of the Sydney Turf Club (STC) and Australian Jockey Club (AJC) an annual sponsorship revenue increase of $4.3 million to $11.5 million, according to a report by Ernst & Young. Sponsorship News2009-06-24T15:30:00+10:00Canadian Club gets behind Bruno
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40674
Whisky brand, Canadian Club, has increased its involvement with the local film industry, by becoming the exclusive liquor partner of the Australian premier of the Sacha Baron Cohen film, Bruno.Sponsorship News2009-06-24T15:25:00+10:00Honda continues grassroots support
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40672
Honda Australia has continued its support of grassroots motorcycling, signing as the naming rights sponsor of the Australian Junior Longtrack Championships to be held at the NSW Central Coast Junior Motorcycle Club in early July.Sponsorship News2009-06-24T14:30:00+10:00Sponsor not worried by rally delay
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40668
Planning delays in the preparations for Rally Australia haven’t affected Repco’s naming rights sponsorship for the event or its proposed leverage program says Repco marketing manager, Grant Bidois. Sponsorship News2009-06-23T15:52:00+10:00V8 safety car controversy continues
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40671
The controversy surrounding alcohol branding on the V8 Supercars safety vehicles continues, with Holden Australia now reported to be disappointed with its vehicles being used in the program. Sponsorship News2009-06-23T15:49:00+10:00Telecom sponsors New Zealand Rugby
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40669
New Zealand Rugby has announced that the country’s leading telecommunications company, Telecom, will replace Ford is the major sponsor of New Zealand test team the All Blacks. Sponsorship News2009-06-23T15:23:00+10:00Expression of interest for Sponsorship Industry conference
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40670
Sponsorship Australasia (SA), the industry association for the sponsorship sector, has called for expressions of interest from its members interested in managing its national conference. Sponsorship News2009-06-23T14:36:19+10:00Apply "modest marketing" to corporate hospitality: Sponsorship Australia
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40667
The current financial conditions heighten the need for sponsors to use corporate hospitality in a strategic manner, with links to community benefit, says Sponsorship Australasia president Philip Whittaker.Sponsorship News2009-06-22T15:24:14+10:00More manufacturers will broaden V8 Supercars' appeal
http://www.sponsorshipnews.com.au//nl06_news_selected.php?act=2&selkey=40666
The V8 Supercars' plan to potentially open its competition to more vehicle manufacturers would broaden its fanbase and boost its sponsorship roster, says V8 Supercars media manager, Cole Hitchcock. Sponsorship News2009-06-22T15:05:06+10:00