Sponsorship News
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Sponsorship News is the leading source of news and information for the Australian sponsorship sector.en-auCopyright Sponsorship News 2010hourly11970-01-01T00:00+00:00Sponsorship Newshttp://www.sponsorshipnews.com.au/RDF/manage_head1.gif
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Sponsorship News is the leading source of news and information for the Australian sponsorship sector.Ford will continue to sponsor
http://www.sponsorshipnews.com.au/nl06_news_selected.php?act=2&selkey=43256
Despite the closure of its Australian manufacturing operations, Ford will continue to be a major user of sponsorship, and the company has assured Geelong AFL club and the V8 Supercars that it will complete its existing contracts, and will "work through the transition with all of our partnerships moving forward."]]>Sponsorship News2013-05-24T15:23:48+10:00Wanderers strong season starts to lure sponsors
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The on-field success of the Western Sydney Wanderers A-League club has begun to translate into sponsorship dollars.]]>Sponsorship News2013-05-24T15:20:34+10:00Erebus Motorsport lands livery sponsor
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V8 Supercar team Erebus Motorsport has secured a sponsorship from drug test equipment supplier Royal Medical Supplies for the remainder of the season.]]>Sponsorship News2013-05-24T15:18:40+10:00V8s getting expensive: Pirtek
http://www.sponsorshipnews.com.au/nl06_news_selected.php?act=2&selkey=43253
Long term motorsport sponsor Pirtek says that while it is considering a return to the V8 Supercars next year, it might be able to generate better ROI with smaller deals in other motorsport events.]]>Sponsorship News2013-05-23T15:57:41+10:00Chicks hit six, men still yet to score: Cricket Tasmania
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Cricket Tasmania has extended the naming rights partner for its women's team while the men's team continues its search for a major sponsor.]]>Sponsorship News2013-05-23T15:45:12+10:00Hyundai drives further into A-League with grassroots deal
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Hyundai Motor Company has expanded its deal with Football Federation Australia, becoming its official grassroots partner.]]>Sponsorship News2013-05-22T15:44:18+10:00Emirates and the Force exploring where tomorrow might take them
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Emirates has confirmed that discussions are underway about the future of its partnership with the Western Force Super Rugby franchise.]]>Sponsorship News2013-05-22T15:37:43+10:00Pirtek on Percat in new racing car partnership
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Hydraulics and hose fitting company Pirtek has expanded its motorsport sponsorship portfolio by signing a deal with Coates Hire Racing in the Porsche Carrera Cup Championship for the remainder of the 2013 season.]]>Sponsorship News2013-05-22T15:34:07+10:00SA clubs could be burnt by gambling inquiry's findings
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While the focus is firmly on changes to live odds promotion on broadcast television, the South Australian Government's inquiry into gambling codes of practice has suggested dramatic changes to gambling sponsorship regulation that will impact sporting club's commercial revenue.]]>Sponsorship News2013-05-21T14:56:00+10:00ARU signs another key sponsor for Lions tour
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The Australian Rugby Union has secured a naming rights partnership for the British and Irish Lions Tour of Australia in June.]]>Sponsorship News2013-05-20T15:33:50+10:00NRL cautious with gambling operators after Waterhouse breakdown
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The NRL may halt all sponsorship negotiations with gambling operators following increasing public pressure on the issue, and its failure to come to terms with the Tom Waterhouse organisation.]]>Sponsorship News2013-05-20T15:28:00+10:00Adding new brands has won fans' backing, says V8 Supercars
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The V8 Supercars' new marquees, Mercedes and Nissan, have won the approval of motorsport fans, according to a Repucom study that suggests the entrants have opened up more sponsorship opportunities.]]>Sponsorship News2013-05-17T15:39:45+10:00Honda sharing dreams with new arts partner
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As part of its refocused sponsorship strategy, Honda Australia has snagged its third arts deal this year, signing a one-year partnership with the Arts Centre Melbourne.]]>Sponsorship News2013-05-17T15:37:58+10:00Reds get set with Jetset subsidiary
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The Queensland Reds Super Rugby franchise has clinched a nine-month deal with an offshoot of Australian travel company Jetset.]]>Sponsorship News2013-05-17T15:35:56+10:00CUB moves into one-day domestic cricket
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Cricket Australia has announced that Carlton and United Breweries has renewed its major sponsorship and expanded it to include naming rights of the One Day International Men's team when it plays in Australia as well as the ODI domestic series.]]>Sponsorship News2013-05-16T15:43:53+10:00Cowboys and Knights clinch new deals
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The North Queensland Cowboys NRL club has signed Vitalstrength as its exclusive nutrition partner for the next two years.]]>Sponsorship News2013-05-16T15:43:41+10:00CBA locks up tests prior to Ashes
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The Commonwealth Bank has expanded its role with Cricket Australia and will be the official test series partner for the next four years.]]>Sponsorship News2013-05-15T15:50:32+10:00Qantas centralises marketing
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Qantas has restructured its marketing and corporate affairs teams into a single unit that will oversee the entire marketing function, including sponsorship, brand ambassadors and social media.]]>Sponsorship News2013-05-15T15:45:51+10:00Hyundai hires second agency
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Hyundai has appointed a second agency for brand promotion that will focus on the lifestyle and womens' markets.]]>Sponsorship News2013-05-15T15:42:03+10:00Souths switch casinos
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Casino and leisure group Crown Resorts has signed a three-year deal with the South Sydney Rabbitohs to replace its incumbent home jersey sponsor The Star casino for the 2014 season.]]>Sponsorship News2013-05-14T14:29:24+10:00HSBC to launch campaign for Lions tour sponsorship
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HSBC will run a national TV campaign to support its sponsorship of the British and Irish Lions visit to Australia.]]>Sponsorship News2013-05-14T14:07:00+10:00HSBC calls full time on 12-year Waratahs deal
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HSBC has announced it will conclude its sponsorship of the NSW Waratahs rugby franchise at the end of this Super Rugby season.]]>Sponsorship News2013-05-13T16:04:08+10:00Former Ten Network boss joins V8s
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Former Channel 10 boss James Warburton will take over as CEO of the V8 Supercars next month.]]>Sponsorship News2013-05-13T16:01:10+10:00Suncorp leverages sponsorship for community program
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One of the strongest components of Suncorp Bank's sponsorship of the Gold Coast Airport Marathon will be a community program to raise funds for the Cancer Council.]]>Sponsorship News2013-05-13T15:59:47+10:00AFL focussed on sponsors not expansion
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The AFL says overseas expansion isn't high on its agenda, and a key priority is to enhance the value the game can offer its multi-national sponsors.]]>Sponsorship News2013-05-10T15:26:59+10:00New sponsor helps Sydney Theatre Co reduce ticket prices
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The Sydney Theatre Company has announced a partnership with a major bank that will allow it to offer reduced ticket prices for the rest of 2013.]]>Sponsorship News2013-05-10T15:25:38+10:00BJR does deal with NT Government
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The Northern Territory Government has sponsored Brad Jones Racing in the V8 Championship series for the remainder of the season.]]>Sponsorship News2013-05-09T15:39:43+10:00Online broadcast lifting sponsorship : Football West
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Football West says its focus on improving its digital strategy has paid off, with new sponsorship revenue.]]>Sponsorship News2013-05-09T15:36:25+10:00Basketball deal with China opens up new commercial opportunities
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Basketball Australia says its four-year deal with the Chinese Basketball Association has opened up a range of new commercial opportunities.]]>Sponsorship News2013-05-09T15:27:54+10:00Knights help sponsor comply with strict NZ gambling ad laws
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In a bid to comply with strict gambling advertising restrictions in New Zealand, Sportsbet.com.au has created a unique activation with the Newcastle Knights NRL club that will replace the company's upper-back-of-jersey logo with fans' Twitter handles ahead of its match with the NZ Warriors on May 26.]]>Sponsorship News2013-05-08T15:35:39+10:00