- Future bright as festival boosts partners, revenue
22 March 2012 3:35pmThe multi-city Future Music Festival has reported a 22% increase in sponsorship revenue for 2012.
- Facebook key to engaging Original Source's twenty-something market
20 March 2012 4:02pmShower gel brand Original Source will seek to engage with consumers and drive sales by using Facebook to activate its latest sponsorship deal.
- Jenny Craig picks target demographic with flower show deal
19 March 2012 11:24amWeight loss business Jenny Craig has signed a three-year deal to sponsor the Melbourne International Flower and Garden Show in a strategy that will give it direct contact with its target demographic.
- Maybelline cosmetic push in Australia
16 March 2012 1:05pmCosmetics brand, Maybelline New York has signed on as official cosmetics supplier of the Mercedez Benz Fashion Week.
- Optus get digital with Mardi Gras
24 February 2012 3:14pmOptus will increase its commitment to the Sydney Gay and Lesbian Mardi Gras for 2012 by becoming the official digital rights partner.