- Hotel makes the right Choice with PGA
09 April 2013 8:02amThe PGA of Australia has announced Choice Hotels as the naming rights partner of its Pro-Am series this year.
- Pies and Dogs pitch a new blockbuster to the AFL
08 April 2013 3:29pmThe Western Bulldogs AFL club and the Collingwood AFL club have signed a commercial alliance aimed at developing an annual 'blockbuster' match that will have flow-on sponsorship benefits for both clubs.
- NRL sponsorship pays off for Local Liquor
08 April 2013 3:20pmIndependent Liquor Retailers successful sponsorship of the Canberra Raiders NRL club was a key factor in the group's new marketing strategy that's designed to boost the company's brand in Sydney and Northern NSW, according to the company's trade marketing manger Corey Leeson.
- V8s to profit from separating drink sponsor categories
05 April 2013 2:41pmRed Bull has secured a sponsorship with the V8 Supercars that will give it exclusive pourage rights in the energy drink category at all future events for the next two years.
- Europcar signs AFL deal
04 April 2013 2:15pmCar rental company Europcar has secured an associate partner role with the Sydney Swans AFL club for the next two years.