- Basketball deal with China opens up new commercial opportunities
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09 May 2013 3:27pmBasketball Australia says its four-year deal with the Chinese Basketball Association has opened up a range of new commercial opportunities.
- Knights help sponsor comply with strict NZ gambling ad laws
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08 May 2013 3:35pmIn a bid to comply with strict gambling advertising restrictions in New Zealand, Sportsbet.com.au has created a unique activation with the Newcastle Knights NRL club that will replace the company's upper-back-of-jersey logo with fans' Twitter handles ahead of its match with the NZ Warriors on May 26.
- New technology a boost for Melbourne Marathon sponsors
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07 May 2013 3:59pmFor the first time in Australia, the Medibank Melbourne Marathon Festival will use new US-based digital technology Virtual Race Bags to lift sponsor exposure and improve competitor experience.
- Sharks do security deal
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07 May 2013 3:48pmCronulla Sharks NRL club has announced security company AVS Security as its official security partner on a three-year, six-figure deal.
- Citibank expands Swans game day leveraging
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07 May 2013 3:46pmCitibank has rolled out a new match-day activation with the Sydney Swans AFL team that combines social media, fan engagement and ongoing interaction.
