ARU signs another key sponsor for Lions tour

20 May 2013 3:33pm

The Australian Rugby Union has secured a naming rights partnership for the British and Irish Lions Tour of Australia in June.

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Adding new brands has won fans' backing, says V8 Supercars

17 May 2013 3:39pm

The V8 Supercars' new marquees, Mercedes and Nissan, have won the approval of motorsport fans, according to a Repucom study that suggests the entrants have opened up more sponsorship opportunities.

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CUB moves into one-day domestic cricket

16 May 2013 3:43pm

Cricket Australia has announced that Carlton and United Breweries has renewed its major sponsorship and expanded it to include naming rights of the One Day International Men's team when it plays in Australia as well as the ODI domestic series.

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CBA locks up tests prior to Ashes

15 May 2013 3:50pm

The Commonwealth Bank has expanded its role with Cricket Australia and will be the official test series partner for the next four years.

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Souths switch casinos

14 May 2013 2:29pm

Casino and leisure group Crown Resorts has signed a three-year deal with the South Sydney Rabbitohs to replace its incumbent home jersey sponsor The Star casino for the 2014 season.

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ARU signs another key sponsor for Lions tour
Adding new brands has won fans' backing, says V8 Supercars
CUB moves into one-day domestic cricket
CBA locks up tests prior to Ashes
Souths switch casinos

RUGBY LEAGUE

Parra's off-season off to dream start: 27 September 2012 3:40pm

KAB Seating, a subsidiary of the global transport equipment company Commercial Vehicle Group has signed a two-year deal with the Parramatta Eels NRL club.

University upgrades with wooden spooners

University upgrades with wooden spooners: 17 September 2012 11:32am

The University of New England has expanded its sponsorship of the Parramatta Eels NRL club, taking the upper chest position on the jersey while retaining its lower-back property.

Mining company joins Cowboys strip for 2013

Mining company joins Cowboys strip for 2013: 12 September 2012 4:09pm

Queensland mining company Guildford Coal has taken the North Queensland Cowboys NRL club's back-of-jersey position in a new deal for the 2013 season.

Easy Forex boosts Bulldogs branding: 11 September 2012 4:35pm

Easy Forex has extended and expanded its short-term sponsorship arrangement with the Canterbury Bulldogs NRL club, giving the online currency trading group the lower-back-of-jersey position for three years.

More TV time means more money for grassroots Rugby League

More TV time means more money for grassroots Rugby League: 06 September 2012 3:45pm

Intrust Super has exercised an option with Queensland Rugby League to extend its involvement as the naming rights partner of the Queensland Cup.