Ford will continue to sponsor

24 May 2013 3:23pm

Despite the closure of its Australian manufacturing operations, Ford will continue to be a major user of sponsorship, and the company has assured Geelong AFL club and the V8 Supercars that it will complete its existing contracts, and will "work through the transition with all of our partnerships moving forward."

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Wanderers strong season starts to lure sponsors

24 May 2013 3:20pm

The on-field success of the Western Sydney Wanderers A-League club has begun to translate into sponsorship dollars.

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V8s getting expensive: Pirtek

23 May 2013 3:57pm

Long term motorsport sponsor Pirtek says that while it is considering a return to the V8 Supercars next year, it might be able to generate better ROI with smaller deals in other motorsport events.

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Hyundai drives further into A-League with grassroots deal

22 May 2013 3:44pm

Hyundai Motor Company has expanded its deal with Football Federation Australia, becoming its official grassroots partner.

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SA clubs could be burnt by gambling inquiry's findings

21 May 2013 2:56pm

While the focus is firmly on changes to live odds promotion on broadcast television, the South Australian Government's inquiry into gambling codes of practice has suggested dramatic changes to gambling sponsorship regulation that will impact sporting club's commercial revenue.

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Ford will continue to sponsor
Wanderers strong season starts to lure sponsors
V8s getting expensive: Pirtek
Hyundai drives further into A-League with grassroots deal
SA clubs could be burnt by gambling inquiry's findings

RUGBY UNION

Emirates and the Force exploring where tomorrow might take them

Emirates and the Force exploring where tomorrow might take them: 22 May 2013 3:37pm

Emirates has confirmed that discussions are underway about the future of its partnership with the Western Force Super Rugby franchise.

ARU signs another key sponsor for Lions tour

ARU signs another key sponsor for Lions tour: 20 May 2013 3:33pm

The Australian Rugby Union has secured a naming rights partnership for the British and Irish Lions Tour of Australia in June.

Reds get set with Jetset subsidiary: 17 May 2013 3:35pm

The Queensland Reds Super Rugby franchise has clinched a nine-month deal with an offshoot of Australian travel company Jetset.

HSBC to launch campaign for Lions tour sponsorship

HSBC to launch campaign for Lions tour sponsorship: 14 May 2013 2:07pm

HSBC will run a national TV campaign to support its sponsorship of the British and Irish Lions visit to Australia.

HSBC calls full time on 12-year Waratahs deal

HSBC calls full time on 12-year Waratahs deal: 13 May 2013 4:04pm

HSBC has announced it will conclude its sponsorship of the NSW Waratahs rugby franchise at the end of this Super Rugby season.