Sponsorship News averages about 25,000 page views per month with site visitors anywhere from 7,500 to 8,000 a month on average. It is a subscription only news service with just over 1,300 subscribers. The subscriber break down is roughly 40% rights holders, 40% brands and 20% consultants (mainly brand side consultants).
As a rule of thumb just over half our readers are from the 'buy side' of the sector.
WE ARE NICHE
Sponsorship News is a niche news service for sponsorship and brand marketing executives. It is only read by those with a genuine interest in sponsorship marketing, they pay an annual fee to access the news service and this is reflected in our readership figures.
The Repucom / Australasian Sponsorship Marketing Association Sponsorship Outlook report said that over two thirds of the sponsorship sector considers Sponsorship News as the best source of sponsorship news and information.
WE HAVE THE BRANDS
The cars, banks, beers and insurance companies read Sponsorship News, as do the electronics goods manufactures, major retailers, utilities, fast food and beverage companies.
If they spend big in sponsorship, they read Sponsorship News.
WE ARE WELL READ
Our news is not advertorial. They read Sponsorship News to identify trends, get fresh ideas on sponsorship executions and to benchmark their own sponsorship programs. They read us to be informed, they pay to read us.
When brand marketers read Sponsorship News they will have sponsorship marketing top of mind and are more receptive to opportunities presented to them in our peripheral advertising sections.
WE ARE COST EFFECTIVE
With rates starting at $250, advertising with Sponsorship News is the most economical way to spread awareness of your offering to the sponsorship sector.
WHAT ARE YOU WAITING FOR?
Simply provide a 125X125 pixel banner and a website address or a PDF flyer containing further information about your offering.
Contact matt@sponsorshipnews.com.au for details.
- Advertising Opportunities
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11 August 2011 11:29am
