Basketball

Emerging star helps NBL generate record US interest

A record opening round that saw one million people in the US watch a live Facebook stream of the Illawarra Hawks and Brisbane Bullets will help the NBL secure sponsors keen to target the American market, a spokesperson from the league has told Sponsorship News.

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Bullets expect big year with new management group

The arrival of NBA star Kevin Martin as a new owner of the Brisbane Bullets NBL team will help build the restructured club’s profile both locally and internationally, says the Bullets’ chief commercial and operating officer, Rob Donaghue.

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ALDImobile renews NBL deal

ALDImobile has renewed its sponsorship as the official telecommunications partner of the National Basketball League for another year.

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Signet links with Boomers for marquee fixtures

Warehouse supply firm Signet has signed on as a major partner of the Australian Boomers in a deal covering the national team’s World Cup campaign, the Olympics and the current series against the USA.

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