Other Sports

Hockey One scores its first big sponsorship

Kellogg’s Sultana Bran has partnered with the new national hockey competition, the Hockey One League, and will become naming rights sponsor in what is the League’s first major deal.

Read more

Lion extends with Australian Turf Club

Leading brewing and food group Lion has extended its partnership with the Australian Turf Club (ATC) for a further five years, securing rights as the official beer and cider partner of the organisation on race days.

Read more

ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?