Renewed Sponsorship Deal

BHP attracted to Glory’s inclusion and diversity

The Perth Glory A-League club has signed BHP as its new principal partner and sayd the global mining giant was attracted by the Glory’s W-League team success, its indigenous programs and its schools program that promotes STEM (science, technology, engineering and mathematics) subjects.  

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Kia downgrades Bulldogs deal to community partner

Kia has ended its principal partnership with the NRL’s Canterbury-Bankstown Bulldogs, moving to a lower level of sponsorship, but industry insiders predict the brand will sign a major sponsorship with a rival club.

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?