Some of Australia's biggest brands and rights-holders, including sponsorship executives and marketing leaders from Etihad Airways, the NRL and American Express, are among the first speakers confirmed for November's Sponsorship News conference.
This year, our Sydney event will discuss the burning issues in sponsorship – from industry transparency through to disputes over sponsorship metrics.
Julie Nestor, the vice president of marketing and partnerships at American Express ANZ, will discuss the recent evolution of AMEX's sponsorship strategy and how technology and digital advances are changing the payment services giant's future approach to sponsorship.
And the Australian sponsorship manager of Etihad Airways, Simon Hawk will look at how the brand is positioning its local sponsorship portfolio, its goals and strategy. Hawk oversees the airline's entire sponsorship spend, which includes a principal partnership with A-League club Melbourne City, Etihad Stadium naming rights and a host of fashion, food and entertainment properties.
Many more speakers will be announced over the coming weeks, who will speak on the latest developments in women's sport and new trends in sponsorship activation.
About Sponsorship News conferences
The conference will be held on the afternoon of the 21st of November at the National Art School in Darlinghurst. With a condensed program and a mix of panels, practical presentations and Q&A sessions, our events are designed to be short, sharp and to the point.
Previous speakers have included CEOs, CMOs and senior executives from the AFL, Suncorp Group, Football Federation Australia, Mondelez, Cummins & Partners, Nielsen Sports, Cricket Australia, National Australia Bank, BMW, Swisse Wellness, Westpac, Fairfax Events and Insurance Australia Group.
Both our Brisbane and Melbourne conferences sold-out earlier this year so don't delay in securing tickets for your team.
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