SOCCEROOS LOCK IN NEW HOME
Football Federation Australia (FFA) and the NSW Government have announced a four year, multi-million dollar deal that will see NSW host a series of major ...Read more
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A1 RAMPING UP LOCAL SPONSORSHIP PUSH
Former Formula One world racing car champion and A1 Team Australia backer Alan Jones has kicked off a fresh local push for corporate sponsorship support ...Read more
RACING BACK IN ONE PLACE AS NEW TV DEAL EMERGES
In the latest development involving local horse racing coverage, and one should improve the corporate sponsorship environment for the sport, gambling giant Tabcorp and thoroughbred ...Read more
GOOD TIMING AGAIN FOR IOC
The International Olympic Committee (IOC) has renewed another of its major sponsorship partnerships, with the Omega re-signing as the Official Timekeeper of the Olympic Games ...Read more
THE RISE AND RISE OF TARMAC RALLYING
In a noteworthy development to keep an eye on, rising interest in tarmac-based rally driving events is set to increase even more in Australia over ...Read more
AN ECLIPSE FOR MUSIC TV SPONSORSHIP
In yet another display of increasing corporate sponsorship interest in music-related events and entities, the Seven television network has revealed that its new season of ...Read more
FASHION WEEK IN MARKET AS MERCEDES TAKES A BREAK
SSA has spoken with IMG Fashion Asia Pacific this week about luxury car brand Mercedes Benz's recent decision to end its eleven year naming rights ...Read more
GOLF'S LOCAL OPEN IN THE MARKET FOR A NEW HOME
In an interesting move, Golf Australia (GA) has released an expression of interest (EOI) to all golf clubs and venues in Australia interested in holding ...Read more
TAC STICKS WITH PIES
The Collingwood AFL club has managed to do what rival club Richmond failed to in 2005 by managing to retain major sponsorship partner the Transport ...Read more
AN INSIGHT INTO QANTAS' EVOLVING STRATEGY
SSA has taken a look at Qantas and its current sponsorship strategy, with Lloyd Quartermaine, corporate communications manager for Qantas, explaining...Read more
