NEW SOUP BRAND TO LAUNCH MARKETING STRATEGY LATER IN 2006
Further to our July 2005 report on growing fruit drink brand Nudie and its plans to expand into the vegetable soup market, the company is...Read more
More latest news - page 1730
SURF EVENT NABS TWO NEW SPONSORS
Vodafone Australia has continued a move in recent years into beach-based sports by picking up the naming rights to Surfest, the biggest and one of...Read more
MANLY SHARES OWNERSHIP AROUND, RENEWS DEAL & SECURES EXPANDING NRL SPONSOR
In a week of major commercial developments for the club, sports marketing, management and entertainment company Penn Sport has purchased the majority of the outstanding...Read more
MORE SPOTLIGHTS FOR CSR AND COMMUNITY PARTNERSHIPS
Private conference operator IQPC is the latest to establish an event covering the increasingly important and wide ranging area of Corporate Social Responsibility (CSR), with...Read more
SPONSORS USING INTERACT-ION TO LEVERAGE MELBOURNE GAMES
The upcoming Melbourne 2006 Commonwealth Games will feature an innovative sponsorship concept following the launch this week of Interact, an area dedicated to showcasing the...Read more
QLD GROUP SPREADING SPONSORSHIP WINGS FURTHER
Although the company is soon to head to court with the Brisbane Lions AFL club over a dispute about its match ball sponsorship from the...Read more
IMAGINATIVE NEW PARTNERSHIP FOR LIBRARY
Internet giant Yahoo! Australia & NZ has formed an interesting new partnership with the National Library of Australia involving the creating of a comprehensive publicly...Read more
LENOVO'S LOCAL SPONSORSHIP PLANS REVEALED AS TORINO APPROACHES
The Australian operations of technology giant Lenovo will be leveraging the company's major sponsorship involvement in the Winter Olympic Games over the next month before...Read more
BASKETBALL FIX SOUGHT DOWN SOUTH
The South Australian government is to appoint an interim controller of Basketball South Australia to help restructure the struggling sport in the state. ...Read more
MOVEMENT ON WATERFRONT WHEEL NAME EXPECTED SOON
The developers of the 120m Southern Star Observation Wheel, which will feature as part of the $900 million Waterfront City development in Melbourne's Docklands, expect...Read more
