DJR ALSO ATTRACTS WARNER BROS TO V8S
On top of the new major sponsor deals outlined above, the Dick Johnson Racing (DJR) V8 team has also revealed a new partnership with Warner...Read more
More latest news - page 1735
BMW BACK INTO RACING
The Melbourne Racing Club has announced luxury car giant BMW as the new naming rights sponsor of the $2.515 million Group One Caulfield Cup until...Read more
YAMAHA EXTENDS SPONSORSHIP BEYOND ANNIVERSARY CELEBRATION
Having first sponsored the event to help promote the company's 50th anniversary in 2005, Yamaha Motor Australia has confirmed its ongoing commitment to world superbikes,...Read more
SSA JOINS WITH SPONSORSHIP HQ FOR LISTING SERVICE UPGRADE
Sport and Sponsorship News Australia (SSA) has joined with sponsorship property listing and facilitation service, Sponsorship HQ, in an exclusive alliance that will see the...Read more
CRICKET WRAPS UP MAJOR FOR ANOTHER FIVE YEARS
On top of the Travelex renewal late last week, covered earlier this issue, Cricket Australia has also locked in its other major sponsor for the long term, with the 3 mobile brand extending its agreement...Read more
HOCKEY GAINS ADDITIONAL BROADCAST EXPOSURE
In a much needed boost for the sport of hockey, the International Hockey Federation has established a new Internet television channel to assist with its...Read more
CHEESE GROUP EXTENDS INTO ANOTHER SPONSORSHIP SECTOR
Dairy products company Bega Cheese has entered its first ever arts sponsorship with Fling Physical Theatre, the only funded youth dance company in NSW. ...Read more
COOPERS NAMES AN OVAL AS FAIRMONT MOVES IN AS WELL
Growing beer company Coopers Brewery has secured another significant sponsorship arrangement in its home state, taking the naming rights to Adelaide's Norwood Oval for at...Read more
RESPONSIBLE BOURBON DEAL A FIRST FOR V8S
Larry Perkins' Holden V8 Supercar team has secured bourbon brand Jack Daniel's Tennessee Whiskey as naming rights sponsor for 2006, with the outfit to be...Read more
NBL'S NEW BOYS NAMED DRAGONS
The newest franchise in the Philips Championship National Basketball Leagues (NBL) has unveiled its official identity this week, with the Cowan Basketball backed team to...Read more
