PROMOTIONAL CAMPAIGN TRAVELLING WELL FOR HOCKEY
Following Hockey Australia's (HA) recent move to appoint communications company Spark PR to raise the sport's public profile in the lead up to the Commonwealth Games, the body has Read more
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ADELAIDE FRINGE SECURES NEW PRINCIPLE PARTNER
Adelaide Fringe, one of Australia's biggest arts festivals, is about to announce a new principle partner according to Kath Anderson, sponsorship manager for the organisation. She said the new partner Read more
ADELAIDE UNITED CONFIDENT OF NEW MAJOR DEALS FOR 2006 SEASON
The early success of the inaugural A-League soccer competition has converted to strong corporate interest for the Adelaide United club, according to Alison Papas, sponsorship manager for United. She told Read more
MEMBERS EQUITY IMPRESSED WITH STADIUM DEAL
Australian superannuation fund-owned bank, Members Equity, has been extremely impressed with the first few years of its naming rights sponsorship of Perth's multi purpose stadium, according to Read more
VICTORY TO FINALISE DEAL NEXT WEEK
The Melbourne Victory A-League club looks set to announce a new major strip sponsor next week, according to Adrian Lloyd, commercial manager for the club. Lloyd was unable to provide further details Read more
NEW COUNCIL FEATURING CORPORATE INTERESTS THE NEXT STEP FOR GOLF
Max Garske, CEO of the PGA of Australia, has provided SSA with a range of comments move by Women's Golf Australia (WGA) and the Australian Golf Union (AGU) to amalgamate under the name Golf Australia (GA).Read more
LEXUS JOINS SCULPTURE EVENT AS KODAK DROPS A LEVEL
Organisers of the annual Sculpture by the Sea (SxS) event in Sydney have secured a new principal sponsor, with luxury car brand Lexus taking over . . .Read more
TOYOTA TO BEGIN AFL TALKS WITH JUNE 2006 DATE IN MIND
Toyota Australia expects to begin talks with the Australia Football League (AFL) at the end of October about its commitment as major partner of the League beyond the 2006 season . . .Read more
PIRTEK OUT OF V8S WITH ONLY MINOR SPONSORSHIP IN FUTURE PLANS
Major sponsorship spender Pirtek Fluid Systems has announced that it is ending its eight-year relationship with leading V8 Supercar Championship Series team Stone Brothers Racing . . .Read more
FRESH INVESTMENT IN GOLF AS MFS JUMPS ON BOARD OPEN
The Australian Golf Union (AGU) has this week finalised a major sponsorship deal with diversified investment company MFS, with the company committing to a new three year naming rights arrangement for the Australian Open . . .Read more
