Sydney Swans have secured MUFG Pension & Market Services as a new Premier Partner aiming to lift brand awareness and strengthen trust in the Australian market, with the deal developed in collaboration with sport and entertainment marketing agency Banter.
The Gold Coast SUNS have signed PILLAR Performance to provide nutrition and recovery products to the club’s AFL and AFLW players.
St Kilda Football Club has signed Original Mattress & Furniture (OMF) and AUCyber as its latest sponsors ahead of the 2026 AFL season.
Port Adelaide Football Club has extended its co-major partnership with KFC for five years which takes the relationship out to 10 years.
SunRice has launched a multicultural community marketing program using experiential agency Faction.
The NRL’s North Queensland Cowboys have secured a multi-year partnership with Ingenia Holiday Parks through to October 2027.
Netball Queensland has extended naming rights deal with HART Sport by four years.
The AFL’s Geelong Cats have extended the long running SC Technology Group sponsorship to 2032.
The AFL’s North Melbourne Football Club has signed a two-year deal with HOKA which becomes its athletic and lifestyle footwear partner.
Western Sydney Wanderers FC has signed HELI in a two-year sponsorship.
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-210483.jpeg "Bioglan (PharmaCare Laboratories)"){kind=logo}
-208511.jpeg "Sydney FC (A-League)"){kind=logo}
