Saturday night NBL games on TV set to boost summer advertising – Nine
Nine plans to use its NBL broadcasts to attract new advertisers reaching out to younger male viewers over summer.
Nine plans to use its NBL broadcasts to attract new advertisers reaching out to younger male viewers over summer.
The Victoria Racing Club (VRC) has claimed a 12% year-on-year increase in Birdcage corporate hospitality revenue for the Crown Oaks Day ahead of the 2026 Melbourne Cup Carnival.
The Pass has added Melbourne Victory FC to its sports sponsorship list using Hickens Hotel as the club’s away-match watch-party venue.
Melbourne United has renewed with Dreamstreet Lending as finance partner for NBL27.
Visa has signed as a Principal Partner to the Rugby World Cup 2027 and Women’s Rugby World Cup 1929.
Alinta Energy has re-signed as Major Partner to the WNBL’s Perth Lynx for two years.
Amadio Wines will use a two-season Adelaide 36ers partnership to reach out to game-day hospitality and corporate audiences at the Adelaide Entertainment Centre.
Firmus Technologies has assembled a major Tasmanian sports sponsorship portfolio spanning Aussie rules, basketball and cricket through three agreements announced within seven days.
The federal government has identified the 2027 Men’s Rugby World Cup along with the Brisbane 2032 Olympic and Paralympic Games as events likely to qualify for strengthened commercial protections under new legislation.