Netball World Cup 2027 sets up its brand, launches commercial program
Netball World Cup 2027 has launched its brand identity in Sydney and outlined commercial strategy for the event.
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NBL targets youth brands through Play it Loud promo for season launch
The National Basketball League (NBL) has launched promotional campaign Play it Loud to open the new season.
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Gather Round generates record $113.9 million for South Australia
This year’s AFL Gather Round delivered an estimated $113.9 million to South Australia’s economy according to an independent evaluation by IER.
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Marvel Stadium in social sports initiative with Mountain Goat on top
Melbourne’s Marvel Stadium has launched a new program called Stadium Sports and has picked up brewery Mountain Goat as presenting partner.
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NFL, TAB bet on American football growth to 2030
The US National Football League (NFL) has renewed its partnership with Tabcorp extending its Australia and New Zealand arrangement through to 2030.
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KTM renews as youth backer to AUSX Supercross
KTM Australia has renewed as a Major Partner of the 2025 Boost Mobile AUSX Supercross Championship.
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Sydney Kings, Flames add Power Potential as recovery partner
Sydney Kings owner Hoops Capital has signed Power Potential as backer for the 2025/26 NBL season.
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McDonald’s extends Adelaide United deal to 2028
The A-League’s Adelaide United has extended Platinum Partner McDonald’s Australia until the end of the 2027/28 season.
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Melbourne United scores three renewals – Tyrepower, Chemist Warehouse, the Sporting Globe
Basketball’s Melbourne United has renewed sponsorships Tyrepower, Chemist Warehouse and the Sporting Globe.
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