Hockey Australia extends partnerships Friday, 16 May 2014 Hockey Australia has extended supply partnerships with Kookaburra and Body Science International. Read more
The Star steps up sponsorship spend Friday, 16 May 2014 Casino and events centre The Star has signed on as the naming rights sponsor of the 2014 Australian Badminton Open. Read more
Sponsorship diversity key to Surfing Australia's commercial success: CEO Thursday, 15 May 2014 A portfolio of both traditional and non-traditional sponsors and a governance structure that focuses on grassroots has put Surfing Australia in its strongest ever commercial position, according to its CEO. Read more
Crown Resorts capitalises on dual NRL sponsorships Thursday, 15 May 2014 Casino group Crown Resorts will use its partnerships with the South Sydney Rabbitohs and the Melbourne Storm to promote a 'charity challenge' when the teams meet this weekend. Read more
Swimming Australia partners with Qatari venue Thursday, 15 May 2014 Swimming Australia has signed a partnership with a leading sports medicine facility in Qatar as it prepares for a busy event calendar. Read more
ANPHA axing leaves rights holders with $25 million hole Wednesday, 14 May 2014 The Australian National Preventive Health Agency and its multi-million dollar sponsorship strategy have been abolished as part of sweeping changes in the federal Budget. Read more
Socceroos site launched as FFA reviews digital Wednesday, 14 May 2014 The FFA has flagged an interest in expanding its digital offering as it launches a dedicated Socceroos portal for the FIFA World Cup. Read more
Port empowered by two new deals Wednesday, 14 May 2014 AFL side Port Adelaide has secured two new partnerships for Adelaide Oval and its football academy. Read more
CCA strategic review to impact on sponsorship Tuesday, 13 May 2014 Coca-Cola Amatil has announced a strategic review that will include an evaluation of its sponsorship, marketing and promotions strategy. Read more
Richmond finalises major partners Tuesday, 13 May 2014 The Richmond Tigers AFL club has signed a new partnership with power-tool maker DeWalt. Read more
