nib jump ditch, partner with Blues Friday, 31 Jan 2014 Australian health insurance company nib continues to push for brand awareness for its New Zealand operations, and has signed a three year deal with Super Rugby team the Blues (formerly Auckland Blues). Read more
Skilled Stadium takes on Super naming sponsor Friday, 31 Jan 2014 Industry superannuation fund Cbus has taken the naming rights for Gold Coast Titans home Skilled Stadium for the next five years. Read more
TNT re-ups with Australian Rugby Friday, 31 Jan 2014 TNT, the global logistics company, has renewed its sponsorship of the Australian Rugby Union. Read more
Netball WA bring specialised sponsor on board Friday, 31 Jan 2014 Netball Western Australia and their ANZ Championship representatives West Coast Fever have partnered with Rocktape Australia. Read more
NBL sticks to its guns on sponsorship Thursday, 30 Jan 2014 Australia's National Basketball League plans to continue its expansion of the national competition, despite being unable to secure a naming-rights sponsor at its asking price for the current tournament. Read more
TWE commits to sponsorship despite tough markets Thursday, 30 Jan 2014 Treasury Wine Estate (TWE) has no plans to drastically reduce its broad sponsorship portfolio, and says sponsorship will continue to play a key role in building its brands. Read more
Force makes non-traditional play for sponsors Wednesday, 29 Jan 2014 Super Rugby team Western Force has responded to difficulties in tying down a major sponsor with a novel strategy – by offering each individual jersey for sponsorship. Read more
Wagering giant beefs up Sportingbet’s NRL credentials Wednesday, 29 Jan 2014 Sportingbet will take over from Centrebet as naming rights holder for the Penrith Panthers' home ground, as William Hill repositions its online wagering brands. Read more
ANZ stays on as Open sponsor Wednesday, 29 Jan 2014 ANZ has re-committed to its sponsorship of the Australian Open following a successful 2014 tournament for the bank. Read more
No change of Heart yet, says major sponsor Tuesday, 28 Jan 2014 The Melbourne Heart has assured its sponsors that there won't be any changes to the club's strip or sponsor roster at least for this season, following the acquisition of a major stake in the club by Manchester City. Read more
