Rawlings renews ABL deal and expands to cover Baseball Australia Thursday, 16 Jan 2014 Sporting equipment company, Rawlings, has renewed its sponsorship of the Australian Baseball League for three years and expanded its relationship with the sport to include a deal with baseball's governing body, Baseball Australia. Read more
Bupa renews Tour Down Under deal Thursday, 16 Jan 2014 Health insurance company, Bupa, has renewed its sponsorship of the Tour Down Under cycling event for a further three years. Read more
Medibank sponsors FebFast 2014 Thursday, 16 Jan 2014 Health insurer, Medibank has become a major sponsor of FebFast 2014 and will run a preventative health campaign during February to leverage its association with the fasting initiative. Read more
CCA back in beer and considering sponsorship Wednesday, 18 Dec 2013 Coca Cola Amatil is officially back in the beer business following its launch of six beer and cider brands yesterday, and while the company is yet to announce any new sponsorships, it has confirmed sponsorship will be part of the marketing mix. Read more
Erebus going strong without major sponsors Wednesday, 18 Dec 2013 Despite not having signed naming rights deals for its two-car V8 Supercars team, Erebus Motorsport is in a healthy commercial position after re-signing most of its other major sponsors, according to the team's commercial manager, Jeff Riebel. Read more
New $241 million broadcast deal for the V8 Supercars Wednesday, 18 Dec 2013 The V8 Supercars has announced a $241 million six-year joint broadcast deal with Foxtel, FOX SPORTS and Ten Network. Read more
Merry Christmas from Sponsorship News Wednesday, 18 Dec 2013 The team at Australian Sponsorship News would like to wish all subscribers a merry Christmas and a happy and prosperous New Year. Read more
Scorchers sign major partner and close in on principal deal Tuesday, 17 Dec 2013 Specialist building tools and equipment supplier, Direct Trades Supply has become the major sponsor of the Perth Scorchers Big Bash League team. Read more
Lumo Energy sponsors Netball Victoria Tuesday, 17 Dec 2013 Energy retailer, Lumo Energy has become a major sponsor of Netball Victoria in a deal that will support grass roots clubs across regional and metropolitan Victoria. Read more
Mount Gay Rum secures yacht race naming rights Tuesday, 17 Dec 2013 Long-time yachting sponsor, Mount Gay Rumhas expanded its sailing sponsorship portfolio by becoming the naming rights sponsor of the Gosford to Lord Howe Island Yacht Race. Read more
