Coles becomes major netball sponsor Thursday, 03 Oct 2013 Supermarket chain Coles, has become the official supermarket of Netball Australia in a deal that will give the company naming rights for netball's schools program as well as the upcoming international test series. Read more
M&C Saatchi launches new talent management business Thursday, 03 Oct 2013 M&C Saatchi Sport & Entertainment Australia has launched an athlete and talent management business and has signed former England cricket captain and BBC Sports presenter Andrew "Freddie" Flintoff. Read more
Virgin Australia's new Suns deal based on flexibility Wednesday, 02 Oct 2013 Virgin Australia's renewed sponsorship deal with the Gold Coast Suns is structured in a way that will allow the company flexibility to change key components of the sponsorship to fit its marketing goals. Read more
ASICS lifts involvement with the ARU Wednesday, 02 Oct 2013 Apparel and footwear company, ASICS Oceania has increased its partnership with the Australian Rugby Union and is now an official partner of the Wallabies and the men's and women's sevens squads. Read more
Virgin Australia renews Suns AFL deal Tuesday, 01 Oct 2013 Virgin Australia is set to announce the renewal of its major sponsorship of the Gold Coast Sun AFL team. Read more
Oatley deal a sponsorship coup Tuesday, 01 Oct 2013 The move by the wealthy Oatley family to challenge for the America's Cup will boost the profile of both the Robert Oatley Vineyards wine business and its Hamilton Island Resort. Read more
Jeep renews Magic Millions naming rights Tuesday, 01 Oct 2013 Fiat Chrysler brand Jeep, has renewed its naming rights sponsorship of Queensland horse racing carnival the Magic Millions. Read more
Hawks deal delivers for Tasmania Monday, 30 Sep 2013 Tasmania's sponsorship of 2013 AFL premiers Hawthorn has generated a return of about $15 million for the state and has created 400 full-time equivalent jobs, according to Tasmanian premier Lara Giddings. Read more
Qantas does deal with MONA Monday, 30 Sep 2013 Qantas has increased its arts sponsorship portfolio by becoming a major sponsor of MONA, Hobart's Museum of Old and New Art. Read more
Central Coast Mariners sign new back of shirt sponsor Friday, 27 Sep 2013 The Central Coast Mariners A-League club has moved fast to replace Primo Group as its back-of-jersey sponsor following the food company's move to the Western Sydney Wanderers. Read more