Brumbies call back to original partner for support Friday, 26 Jul 2013 09:36pm The ACT Brumbies Super Rugby franchise has inked a five-year apparel deal with an old sponsor. Read more
Samsung brings in chef to promote home appliance range Friday, 26 Jul 2013 09:24pm Samsung Australia has recruited celebrity chef Guillaume Brahimi as a product ambassador to promote its range of home appliances. Read more
Coca-Cola backs cycling initiative Thursday, 25 Jul 2013 09:42pm Coca-Cola has signed an agreement with the Bicycle Network that will part fund an initiative to encourage bike riding and physical activity in young Australians. Read more
St George expands Sydney portfolio Thursday, 25 Jul 2013 09:39pm St George Bank has secured a two-year community deal with a major Sydney sports club. Read more
NBN will change broadcast deals and sponsor behaviour Thursday, 25 Jul 2013 09:29pm Widely available high speed internet will change the way sports broadcast rights are negotiated and how sponsors and rights holders engage their audiences, according to NBN Co general manger of media and commercial strategy, Landry Fevre. Read more
Broncos predicting strong year Wednesday, 24 Jul 2013 09:07pm The Brisbane Broncos NRL club has announced a 22% rise in half year profit before-tax, with a solid increase in sponsorship revenue to cover lower corporate sales and recoveries from the NRL. Read more
NSWRU finds Hong Kong sponsor for schoolboys event Wednesday, 24 Jul 2013 09:05pm The Hong Kong Economic and Trade Office (HKETO) has signed on as the principal partner to New South Wales Rugby Union's Schoolboy Sevens 2013 Championshipto be held at Easts Rugby Club. Read more
Big Bash shifts focus to sponsorship following establishment period Tuesday, 23 Jul 2013 09:26pm Cricket NSW new CEO Andrew Jones says the combination of free-to-air television and new player signings will translate into increased sponsorship revenue for its Big Bash League. Read more
Sponsor to partner Glory on international pre-season trip Tuesday, 23 Jul 2013 09:24pm Mining company Kaboko Mining has extended its association with the Perth Glory A-League team to cover the team's annual pre-season tour of South Africa. Read more
Dick Smith moves to cricket sponsorship after buyout Monday, 22 Jul 2013 09:16pm Dick Smith has made its first move since being acquired by Anchorage Capital Partners, signing a principal partnership with the Melbourne Stars Big Bash team. Read more
