Hydraulics company and long-term sponsorship player Pirtek will review a variety of sponsorship opportunities across all sports after parting ways with the Parramatta Eels NRL club, and the company says the A-League is a possible choice.Read more
Check out our opinion site, Sponsorship Soapbox, now with brand new content for 2013 (including a pugnacious item on the ACC situation). It's free to register and a great place to exchange ideas about the industry.Read more
Australian publically-listed dental service, 1300SMILES will spend more than one million dollars during its five-year tenure as the new naming rights partner to the former Dairy Farmers Stadium in Townsville.Read more
German sportswear group Puma will continue its sponsorship operations in Australia until at least 2014 despite the global group downsizing some of its operations in the face of declining profits.Read more
The Australian Crime Commission report has cost the Cronulla Sharks NRL club between $1 and $2 million in sponsorship opportunities, according to the club's general manager for marketing and communications Patrick Woods.Read more
The Australian National Preventive Health Agency has launched its first anti-binge-drinking campaign, with a video featuring its sponsored sporting teams that spurn promotion of alcohol brands.Read more