More latest news - page 1157

Pay TV exposure opens key market for Wild Turkey

The opportunity to access a key market was a deciding factor in the decision by bourbon brand Wild Turkey to take up its new multi-million dollar NRL sponsorship deal, according to Campari managing director Shane Richardson.

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NT tourism opts for Demons

Tourism Northern Territory has signed a one-year deal with the Melbourne Demons AFL club to appear on the coaches box, media polo shirts and signage around the MCG.

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Sports must improve governance or lose funding

The Australian Sports Commission has increased the pressure on sports to improve their governance, and introduced mandatory reporting standards for sports that receive more than $5 million a year in funding.

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