Knights hit jackpot Friday, 15 Jun 2012 09:12pm Sportsbet.com.au has upgraded its sponsorship of the Newcastle Knights NRL team to top-of-back jersey sponsor just four months into its deal. Read more
Condemning fast-food is the wrong move; Sponsorship Australasia Friday, 15 Jun 2012 08:55pm Sponsorship Australia has welcomed the findings of a new Cancer Council NSW/University of Sydney survey on the impact of junk-food/alcohol sponsorship, but says there is no conclusive evidence on which to justify a ban on sport sponsorships from brands in those categories. Read more
Retravison unplugs nine year WACA partnership Thursday, 14 Jun 2012 09:01pm Retravision's WA division has confirmed it will not renew its sponsorship of the nine year partnership of the Western Australian Cricket Association. Read more
Busy time for Stratco as it reviews Reds deal Thursday, 14 Jun 2012 07:52pm Adelaide-based home improvement product retailer, Stratco will decide in the next fortnight if it will renew its sponsorship of the Queensland Reds Super Rugby franchise. Read more
Perth Wildcats targets 10,000 members Wednesday, 13 Jun 2012 09:05pm The Perth Wildcats NBL club's move to a new playing arena will allow it to rapidly increase its membership base and sponsorship revenue, says managing director Nick Marvin. Read more
Castrol leveraging Wallabies partnership Wednesday, 13 Jun 2012 09:04pm Motor oil company, Castrol has released a new TVC leveraging its Wallabies rugby union partnership and promoting its Castrol EDGE product. Read more
Coles now in NRL's backyard Tuesday, 12 Jun 2012 08:31pm Coles Supermarkets will partner with the National Rugby League's national development program "Backyard League". Read more
Medibank signs with Melbourne Marathon Tuesday, 12 Jun 2012 07:51pm Medibank will use its new title sponsorship of the Melbourne Marathon Festival to position its brand as the "healthy lifestyle" insurer. Read more
Roosters say Opel deal won't run over Isuzu property Friday, 08 Jun 2012 09:10pm General Motors subsidiary Opel has signed with the Sydney City Roosters NRL club as its upper chest and lower back sponsor until the end of 2013. Read more
Virgin tailors holiday packages around sponsored arts events Friday, 08 Jun 2012 05:29pm Virgin Australia has developed a range of holiday packages through its subsidiary Blue Holidays for the cultural events it sponsors. Read more
