The Melbourne Food and Wine Festival (MFWF) has secured the Bank of Melbourne as a presenting partner until 2013 after a two-year sponsorship hiatus after The Age ended its sponsorship.Read more
Mining company Rio Tinto has become a sponsor of Queensland's EMQ Helicopter Rescue Service and will contribute $10 million in sponsorship funding as part of a ten-year deal.Read more
Automotive retailer Nissan has signed on as the co-major sponsor for the Day on the Green concert series, in a bid to promote its cars in a "more relaxing" environment.Read more
Airline Emirates will for the first time receive brand exposure through rugby league in Australia but the deal is not with a local NRL club, but with the touring English Super League the Warrington Wolves.Read more
The team bidding for a Papua New Guinean team to enter the NRL will continue its sponsorship of the Brisbane Brocos next season.Read more
Adecco, in partnership with the Australian Olympic Committee, has launched a program to help Olympic athletes transition back into the workplace.Read more
The Hunter Sports Group (HSG), owner of the Newcastle Knights NRL and Newcastle Jets A-League clubs, has signed what is understood to be the biggest shorts sponsorship deal in recent history, with rail freight company QR National.Read more
Specialist life insurance broker, Lifebroker has become a co-major sponsor of the Greater Western Sydney Giants AFL club and is aiming to lift its brand awareness, and help change public perceptions about the need for life insurance.Read more
St George Bank has renewed its major sponsorship of Sydney's OpenAir cinema for five years, taking its naming rights of the popular summer entertainment venue to 14 years.Read more
Arts organisations need to provide sponsorship packages that engage a broader cross section of the community if they are to maximise their corporate sponsorship potential, says accountancy firm PricewaterhouseCoopers (PwC).Read more
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