Viking Group renews Superbikes deal Friday, 15 Oct 2010 05:23pm Transport and logistics company, Viking Group, has renewed its naming rights sponsorship of the Australian Superbike Championship for the 2011 season. Read more
Bathurst 1000 a "second Father's Day" for sponsor Supercheap Auto Thursday, 14 Oct 2010 09:29pm Supercheap Auto's sponsorship of the Bathurst 1000 V8 Supercars race has been a proven sales generator for the retailer, chief operating officer David Ajala said as the company signed up for another four years. Read more
HSBC appoints new marketing head Thursday, 14 Oct 2010 09:26pm HSBC Bank Australia has appointed Vic Wolff, formerly of ING Direct, as head of marketing. Read more
Deloitte sponsors equestrian event Thursday, 14 Oct 2010 09:25pm Professional services firm Deloitte has announced a major sponsorship deal with Australia's premier equestrian event. Read more
Pirtek renews support of Gold Coast legends race Wednesday, 13 Oct 2010 09:44pm The Australian Legends category will return to the Gold Coast 600 motorsport carnival in October with fluid transfer solutions company, Pirtek continuing as category naming rights sponsor. Read more
Melbourne Cup spending up but still under close scrutiny from sponsors Wednesday, 13 Oct 2010 09:05pm Melbourne Cup Carnival sponsorship and corporate hospitality have both increased compared with last year but companies are still approaching their spend with caution, says Victorian Racing Club sponsorship manager, Brendan Ford. Read more
Eels hopeful of retaining Painaway deal Wednesday, 13 Oct 2010 08:11pm NRL club Parramatta Eels is confident that sleeve sponsor, Painaway will see out the remainder of its contract with the club despite a legal dispute between the arthritis treatment company's owners, according to Eels head of corporate sales, Ian Fraser. Read more
TMR Performance sponsors rally event Tuesday, 12 Oct 2010 09:46pm Specialist Mitsubishi race car builder, TMR Performance, has partnered with the Australian Targa Championship to secure the official naming rights of the 4WD Showroom rally event. Read more
Woodside Energy sponsors first ever AFL match in China Tuesday, 12 Oct 2010 09:39pm Woodside Energy will be an associate partner of an upcoming AFL match to be played in Shanghai between Melbourne and the Brisbane Lions. Read more
RaboDirect attracted to "fresh, new" Melbourne Rebels Tuesday, 12 Oct 2010 07:02pm Sponsoring the new Melbourne Rebels Super Rugby franchise presented the perfect opportunity for the RaboDirect online banking brand to build an association with an organisation from the ground up, says RaboDirect general manager, Greg McAweeney. Read more