Greyhound racing broadens sponsorship footprint Friday, 24 Sep 2010 07:01pm The signing of sponsors not traditionally associated with the greyhounds is a strong indicator that the sport is succeeding in broadening its appeal, says Greyhound Racing NSW general manager of brand and public relations, Tony Richens. Read more
Enduring tourism benefits for world Cup host nation: FIFA Research Friday, 24 Sep 2010 06:26pm Research by soccer governing body, FIFA, says the recent World Cup in South Africa will continue to provide benefits for the country, most notably its tourism sector. Read more
Annual Sponsorship Outlook Study: Sponsorship Australasia Friday, 24 Sep 2010 06:24pm Industry association, Sponsorship Australasia (SA), and sponsorship media analyst, Repucom International, are seeking sponsorship executives to take part in a survey for the 5th Annual Sponsorship Outlook Study. Read more
Energy drink backs premier greyhounds event Thursday, 23 Sep 2010 09:43pm ROCK Energy Drinks has signed a naming rights deal with premier greyhound sprint race, the Group One NCA Paws Of Thunder. Read more
Wolfmother to play despite sponsorship concerns Thursday, 23 Sep 2010 09:32pm Reports indicating leading Australian rock band Wolfmother have pulled out of Java Rockin' Land, Indonesia's largest ever music festival have been denied by the band's agent. Read more
PwC to back Australia’s FIFA World Cup bid Thursday, 23 Sep 2010 08:15pm Australia's bid for the 2022 FIFA World Cup has received an added boost with accounting giant PwC signing on as the official professional services partner for the bid. Read more
Club Marine becomes CYCA sponsor Thursday, 23 Sep 2010 08:14pm Marine insurance specialist Club Marine has become the new naming rights sponsor of the Cruising Yacht Club of Australia's (CYCA) midweek twilight series. Read more
Redskins in NFL's first partnership with foursquare Wednesday, 22 Sep 2010 09:38pm The Washington Redskins has announced the US NFL's first partnership with location-based social networking application foursquare. Read more
Claims we're exiting AFL deal are "inaccurate": Toyota Wednesday, 22 Sep 2010 09:38pm Media reports claiming Toyota has already decided to end its major sponsorship of the AFL are "inaccurate", according to the company's PR manager, Mike Breen. Read more
New Jets owner targets sponsorship Wednesday, 22 Sep 2010 09:37pm Boosting the sponsorship roster for A League club Newcastle Jets has been identified as a key priority by new owner, mining baron Nathan Tinkler, who took control of the franchise today. Read more
