New governing body for NSW professional rugby Thursday, 17 Dec 2009 09:23pm The New South Wales Rugby Union board has created a separate controlling body to administer professional rugby in the state, including Super Rugby. Read more
Betfair sign Cricket Australia deal Thursday, 17 Dec 2009 09:21pm Corporate bookmaker, Betfair will be officially announced next week as betting partner of Cricket Australia. Read more
Merry Christmas from Sponsorship News Thursday, 17 Dec 2009 09:20pm The team at Australian Sponsorship News wishes you a Merry Christmas and a Happy New Year. Read more
V8s finalising alcohol sponsorship arrangements for Middle East Thursday, 17 Dec 2009 07:56pm The V8 Supercars will provide financial assistance for alcohol-sponsored racing teams that will be forced to remove branding for two championship events in the Middle East next season. Read more
Etihad in rugby sponsorship Thursday, 17 Dec 2009 05:48pm Etihad Airways has continued its association with Australian sport through a sponsorship of the Australian Schools Rugby Team. Read more
Ironwoman Hayley Bateup signs new sponsors Wednesday, 16 Dec 2009 10:10pm Australian ironwoman, Hayley Bateup, has finalised a string of new sponsorship deals and is ramping up her commercial profile. Read more
Broadened association with rugby league beneficial for Harvey Norman Wednesday, 16 Dec 2009 10:09pm Harvey Norman's sponsorship of the Women in League NRL community initiative has given the retailer a valuable opportunity to engage with its customers at the sport's grassroots level, says sponsorship manager, Stephanie Crockford. Read more
Jacob's Creek splashes out on Australian Open campaign Wednesday, 16 Dec 2009 10:02pm Wine brand Jacob's Creek will kick off its associate sponsorship of the Australian Open with an innovative leverage concept featuring a floating tennis match on the Yarra River in the week preceding the tournament. Read more
Cricket goes 'tribal' with new Twenty20 competition Tuesday, 15 Dec 2009 09:34pm Cricket Australia's new city-based Twenty20 league will offer a range of major sponsorship properties and is aimed at tapping into the tribal appeal generated by single city teams. Read more
Big Perth regatta gets international sponsor Tuesday, 15 Dec 2009 09:33pm Global transport and logistics company, DB Schenker, has become a sponsor of the 2011 ISAF Sailing World Championships to be held in Perth. Read more
