Mazda consolidates AFL sponsorships
Mazda has ended its sponsorship of the Fremantle Dockers AFL club, choosing to focus its investment on its major deal with North Melbourne.Read more
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Cricket Australia appoints apparel partner
Cricket Australia has announced the appointment of Cooper Sportswear as apparel partner.Read more
ANZ downgrades Wicked sponsorship
ANZ Bank has discontinued its naming rights sponsorship of the musical Wicked, opting to stay on only as a minor sponsor.Read more
Virgin Mobile buys Sydney Metro naming rights
Virgin Mobile Australia has purchased the naming rights for the Sydney Metro Theatre, which will now be known as the Virgin Mobile Metro. Read more
Surfing Australia appoints sponsorship consultant
Surfing Australia has appointed consultancy International Quarterback (IQ) to provide sponsorship strategy and sales services.Read more
Sydney Festival expects to reach $8.5 million sponsorship target
Sydney Festival is on target to equal this year's income from corporate sponsorship of $8.5 million at its January event, according to head of business development, Malcolm Moir.Read more
Dick Smith renews Richmond sponsorship
Electrical goods retailer Dick Smith has renewed its major sponsorship of AFL club Richmond for the 2010 season. Read more
Eels close to new back-of-jersey sponsor
Arthritis spray and cream brand, Painaway looks set to become the back-of-jersey sponsor for the Parramatta Eels NRL club.
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Sydney FC restructures management team
The Sydney FC A-League club has restructured its senior management, creating a new role, Head of Football, and appointing a new CEO with a mandate to extend the club's commercial base.Read more
Holden becomes Masters golf sponsor
Vehicle manufacturer Holden has increased its association with golf in Australia by becoming an associate sponsor and the official vehicle of the Australian Masters.
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