Two new partners for Royal Life Saving Monday, 28 Sep 2009 05:56pm Breakfast cereal and nutritional snacks brand, Uncle Tobys, and pool and spa products company, Poolwerx, have become major sponsors of Royal Life Saving and will partner the organisation's child drowning prevention programs. Read more
Castrol on the hunt for new V8 opportunities Monday, 28 Sep 2009 05:55pm Castrol Lubricants is looking for new sponsorship opportunities in the V8s category, after ending its long-term backing of the Ford Performance Racing (FPR) V8 Supercars team last month. Read more
Bulldogs' good behaviour and strong following sealed Jaycar renewal Friday, 25 Sep 2009 06:55pm Retailer Jaycar Electronics has attributed its renewal of the Bulldogs NRL major sponsorship to the players' good off-field behaviour this season. Read more
Use sponsorships to motivate staff, says consultant Friday, 25 Sep 2009 06:39pm Using "money can't buy" experiences to motivate staff is a great way to leverage more value out of your sponsorships, says Waterfront Entertainment Marketing director Sean Pickwell. Read more
Rugby Union switches apparel companies Friday, 25 Sep 2009 05:23pm Emerging Australian apparel company, KooGa has replaced Canterbury as the apparel partner of the Australian Rugby Union (ARU). Read more
Canterbury renews jersey sponsor Thursday, 24 Sep 2009 08:45pm The Bulldogs NRL club will announce tomorrow that its current jersey sponsor, electronics retailer, Jaycar Electronics will renew its sponsorship for a further three years. Read more
Beachley Classic signs celebrity challenge naming rights sponsor Thursday, 24 Sep 2009 07:11pm Women's surfing event, the Beachley Classic has secured property development the Dee Why Grand as the naming rights sponsor of its celebrity challenge. Read more
Melbourne makes top ten list for sports events hosting Thursday, 24 Sep 2009 06:55pm Melbourne has been named as one of the top ten cities in the world for bidding and hosting major sporting events by European sports marketing publisher, Sportcal. Read more
Ownership change no cause for alarm: Fury Wednesday, 23 Sep 2009 08:43pm A-League club North Queensland Fury's sponsorships are all in tact and a change in its ownership structure is no cause for concern, says commercial operations manager, Scott Waters. Read more
AFL finalises Etihad Stadium deal Wednesday, 23 Sep 2009 08:28pm The Australian Football League and the owners of Etihad Stadium, Melbourne Stadiums Ltd (MSL), have reached an agreement on arrangements for AFL matches played at the venue. Read more
