Commonwealth Bank sponsors Clean Up Australia Day
The Commonwealth Bank has become a major sponsor of Clean Up Australia Day, one of Australia's most-recognised and longest-running environmental programs.Read more
More latest news - page 1423
Jameson Whiskey to expand film sponsorship
Pernod Ricard brand Jameson Whiskey is looking to expand its sponsorship involvement in the film festival space, after adding a script writing competition to its successful short film festival sponsorship portfolio.
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Leukemia Foundation benefit from sponsorship red tape
Having been prevented from displaying its major jersey sponsor, Centrebet, in New Zealand this month because of the country's advertising legislation, players from the Newcastle Jets A-League squad took to the field with the Leukemia Foundation logo on its shirts in lieu of its major partner.
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Nissan goes back to mainstream with Richmond shorts branding
Car maker Nissan has become a major sponsor of the Richmond AFL club, with its branding to go on the club's shorts as part of a two-year deal.
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WIN increases stadium portfolio
Television group WIN Corporation has increased its investment in stadium sponsorship by becoming the naming rights sponsor of the redeveloped St George Illawarra Dragons home ground, Jubilee Oval.
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Latest Journal of Sponsorship available
The latest issue of the international, peer-reviewed Journal of Sponsorship (JoS) is about to be released by UK-based publisher, Henry Stewart Publications. Sponsorship News has secured a 20% discount for subscribers interested in the Journal. Read more
Sydney adds Pulsar Watches to sponsor list
A-League club, Sydney FC, has announced Pulsar Watches as a major sponsor. As part of the deal, Pulsar Watches, which is part of Seiko Watch Corporation, becomes a partner and official timekeeper of Sydney FC for the remainder of this season and all of the 2009/10 season. The company has an option to extend the deal into 2011.Read more
Major coup for Repucom in the US
Sponsorship evaluation specialist Repucom International, has finalised an exclusive agreement with rating and research company Nielsen, which will significantly bolster its US operations.
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Canterbury International partners NSW Golf
Sport apparel company, Canterbury International has boosted its presence in the golf market by becoming the apparel partner of NSW Golf.Read more
3 mobile extends Australian cricket sponsorship
3 mobile has extended its platinum partnership with Australian cricket and will remain the naming rights sponsor of the Australian Test Cricket team and the Australian Test Cricket Series through to 2013. Read more
