New sponsorship consultancy launched
Well-known Melbourne-based sports marketing and sponsorship advisor, Darren Postlethwaite, has launched a new specialist sponsorship marketing consultancy to be known as Premier Sports Group.Read more
More latest news - page 1444
ASMA Conference to look at government sponsorship strategies
One of the key sessions at the forthcoming Australasian Sponsorship Marketing Association Conference will examine strategies that government authorities can use to generate sponsorship revenue, as well as their role as potential sponsors.Read more
Innovation vital for successful sponsorship, says St Kilda FC
Creating innovative commercial opportunities will lead to increased sponsorship revenue, says St Kilda AFL club, which has just renewed UD Trucks as its premium sponsor for the next two years. Read more
CFMEU extends Canberra Raiders naming rights sponsorship
The Construction, Mining, Forestry and Energy Union (CFMEU) has extended its major naming rights sponsorship of NRL club, the Canberra Raiders, until at least the end of 2011, sparking other Raiders' sponsors to follow suit.Read more
Naming rights closer for Australian Open golf
Golf Australia is in continuing discussions with several "blue chip companies" regarding its naming rights and tier-one sponsorship properties for the 2008 Australian Open Golf tournament. Read more
Telstra and Qantas receive highest Olympic sponsorship recall
Qantas and Telstra were the two most readily recalled sponsors of the Australian Olympic team according to Repucom International's new SponsorLink Olympic study.Read more
McGrath Estate Agents renew with AJC
McGrath Estate Agents has renewed and upgraded its sponsorship of the Australian Jockey Club (AJC), signing on for a further two years.Read more
Wrest Point secures naming rights for new South Tasmanian rally
Hotel group, Wrest Point, has secured one of only two sponsorship properties to be made available for a new rally event to be run across Southern Tasmania in 2009, Targa Wrest Point, securing naming rights to the event.Read more
Victorian and Tasmanian AbaF winners announced
The Australia Business Arts Foundation (AbaF) has announced both the Victorian and Tasmanian winners of the 2008 AbaF Awards.
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Tasmanian rallies bucking the trend
Tasmania's lucrative rally events are continuing to attract support, with a run of financially successful rallies and a fourth event just announced, the Targa Wrest Point.Read more
