Telstra leverage Olympic sponsorship through live sites Wednesday, 20 Aug 2008 09:10pm Telstra's unique Olympic Games 'live sites' in Sydney and Melbourne have played an important role in the its Olympic sponsorship program and have gained over 92,000 interactions and hosted 27,000 visitors since the start of the games. Read more
ASMA 2008 Conference details announced Tuesday, 19 Aug 2008 09:42pm Sponsorship News has partnered with the Australasian Sponsorship Marketers Association for the seventh annual ASMA 2008 Conference. Read more
Wildcats and Muzz Buzz in innovative sponsorship agreement Tuesday, 19 Aug 2008 08:56pm National Basketball League (NBL) club, the Perth Wildcats, and Perth-based drive-thru coffee outlet, Muzz Buzz, have announced a new one-year sponsorship agreement and claim an Australian-first promotion. Read more
Sony gets a piece of Wow Sight & Sound's roaring sponsorship Tuesday, 19 Aug 2008 05:52pm Consumer electronics giant, Sony, will be incorporated into Wow Sight & Sound's sponsorship of A-League club, the Queensland Roar. Read more
New Sponsorship News website launched today Monday, 18 Aug 2008 06:39pm The new Sponsorship News website was launched today. Read more
Sponsorship changes loom for Bulldogs Friday, 15 Aug 2008 09:11pm The Bulldogs National Rugby League (NRL) club is currently in discussions with a range of companies about its vacant sponsorship properties and is also set to announce a unique new sponsorship strategy. Read more
Broncos post slight loss but increase sponsorship revenue Friday, 15 Aug 2008 09:08pm The Brisbane Broncos National Rugby League (NRL) club has released its 2008 half-yearly report showing a growth in sponsorship revenue and a priority to identify new sponsorship opportunities for 2009 and beyond. Read more
NZ Warriors secure new major sponsor Friday, 15 Aug 2008 09:00pm National Rugby League (NRL) club, the New Zealand Warriors, has announced that clothing manufacturer, Canterbury of New Zealand, had been signed as a new major sponsor and official apparel supplier for the 2009 NRL season. Read more
Cochrane and IRL in Indy date debate Thursday, 14 Aug 2008 09:30pm V8 Supercars boss, Tony Cochrane, has threatened to pull his series from the Nikon Indy 300 on the Gold Coast should the Indy Racing League (IRL) change the schedule date from the traditional October slot. Read more
Bulldogs renew sleeve sponsor Thursday, 14 Aug 2008 09:29pm The Bulldogs National Rugby League (NRL) club has confirmed Bankstown Sports Club's renewal of its sleeve sponsorship with the club for another year. Read more