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ARU TO CONSIDER ALLOWING PRIVATE EQUITY INVESTMENTS

The Australian Rugby Union is set to explore the potential of allowing private investment in domestic Super Rugby teams as part of a number of new strategic initiatives designed to secure the game's long-term popularity and financial prosperity.

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PARRAMATTA EELS INTRODUCES SPONSORSHIP AUCTIONS

National Rugby League (NRL) club, the Parramatta Eels, recently embarked on an innovative sponsorship auction, inviting corporates to name a price to sponsor the Coach's Corner section of the club's website.

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NEW FACE FOR AMRS

With three years of steady growth registered, the Australian Motor Racing Series (AMRS) is set to undergo a significant redevelopment.

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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