RUGBY LEAGUE WORLD CUP TARGETS $5 MILLION IN CORPORATE HOSPITALITY REVENUE Wednesday, 09 Apr 2008 05:30am After securing the official corporate hospitality partnership for the 2008 Rugby League World Cup (RLWC), newly formed corporate hospitality company, Velocity Brand Management International (VBMI), has set its sights on selling more than $5 million in hospitality packages for the event. Read more
MULTI-MILLION DOLLAR IRB SPONSORSHIP RENEWAL Tuesday, 08 Apr 2008 05:30am The International Rugby Board (IRB) has announced a new four-year multi-million dollar sponsorship renewal covering IRB international referees, the IRB Awards and IRB World Rugby Yearbook. Read more
$50 MILLION PARTNERSHIP FOR NRL Tuesday, 08 Apr 2008 05:30am The National Rugby League (NRL) and the New South Wales State Government have come together in a new partnership believed to be worth $50 million. Read more
DANDENONG BOUNCING AFTER SPONSORSHIP RENEWAL Tuesday, 08 Apr 2008 05:30am Dandenong Basketball has confirmed that its current official basketball supplier will continue on through 2008. Read more
HSBC MAXIMISING SPONSORSHIP VALUE THROUGH NEW WEBSITE Tuesday, 08 Apr 2008 05:30am International financial services provider, HSBC, has launched a new website leveraging the bank's international culture and arts-based sponsorship properties by bringing them together in one location - the HSBC Cultural Exchange. Read more
ROCKSTARS PREFER SPONSORSHIP Tuesday, 08 Apr 2008 05:30am Rockstar Energy Drink has revealed its marketing strategy to utilise sponsorship over advertising as a more effective means of reaching target demographics. Read more
SPORTSPEOPLE WORKPLACE SURVEY BACK FOR 2008 Friday, 04 Apr 2008 06:30am The Sportspeople Workplace Survey is set to return for 2008, with survey managers, Sportspeople, calling for individuals working in the sport, fitness and aquatics industries across Australia and New Zealand to take part in the survey Read more
NEC GETS BEHIND GRASSROOTS FOOTBALL Friday, 04 Apr 2008 06:30am Electronics company, NEC, has thrown its support behind grassroots football through its new naming rights sponsorship. Read more
SPONSORS SET TO ROCK THE SCHOOLS Friday, 04 Apr 2008 06:30am The Boost Mobile Rock the Schools (RTS) Tour has announced several new sponsors for its 16-week school concert series. Read more
BLUETONGUE MOVE CLOSER TO NEW SPONSORSHIP PROPERTIES Friday, 04 Apr 2008 06:30am Newcastle based, Bluetongue Brewery, is reviewing its event marketing strategy in line with its recent acquisition by Coca Cola Amatil. Read more