TELEVISION EXPANSION FOR NBL WITH FREE TO AIR ON AGENDA
The commercial appeal of the National Basketball League (NBL) continues to grow this week with the League increasing its broadcast exposure around the world, whilst ...Read more
The commercial appeal of the National Basketball League (NBL) continues to grow this week with the League increasing its broadcast exposure around the world, whilst ...Read more
After first mooting the idea at the start of 2006 (see previous SSA reports), key golf administrators and industry stakeholders have unanimously agreed to form ...Read more
Chocolate bar brand SNICKERS has continued a subtle move into sport sponsorship over the last few years, aligning with surfwear giant Rip Curl by signing ...Read more
Growing boutique beer player St Arnou has re-committed to its naming rights sponsorship of the Cruising Yacht Club of Australia's (CYCA) Wednesday night twilight series ...Read more
The AFL, NRL and Football Federation Australia (FFA) have announced a united front to support plans to reform sports anti-siphoning laws and bring more live ...Read more
Continuing our coverage of the annual Australian Business Arts Foundation's (AbaF) awards, the Victorian AbaF chapter has revealed the three major award winners for the ...Read more
Earlier this month professional services firm Deloitte entered one its biggest ever sport sponsorship deals in Australia, and its largest current arrangement, by signing as ...Read more
In a noteworthy piece of sponsorship PR, representatives of the Official Global Partners and Official Sponsors for next year's ICC Cricket World Cup in the ...Read more
The AFL has revealed it will spend $650 million of the massive revenue raised from its new, five year media deal on its 16 AFL ...Read more
Computer brand Hewlett Packard has re-committed to its major partnership with the Sydney Opera House for another two years, with the venue to continue to ...Read more