People + Culture Strategies renews with NSW Swifts
People + Culture Strategies (PCS) has renewed with the NSW Swifts for the 2025 Super Netball season.
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Insights into Aware Super trio of Super Netball club deals
Aware Super has signed sponsorships with three Suncorp Super Netball teams to boost engagement with its core membership base.
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Bailey Ladders steps up to Melbourne Storm
Bailey Ladders has reviewed its sponsorship roster and has moved sponsorship commitment to the Melbourne Storm according to marketing manager, Stephen Laughlan.
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Stone & Wood, Bonsoy catch World Surf League Australia wave
Multi-year deals with the World Surf League (WSL) Australia have been taken up by Stone & Wood and Bonsoy.
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Alvarium, Auckland FC align in new deal
Wealth consultant Alvarium has joined the A-League’s Auckland FC as a premium partner which secures a spot on the club’s game-day shirt sleeve.
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AFL reports $45.4 million surplus for 2024
The AFL reported an underlying operating surplus of $45.4 million for 2024 which was 64% up from $27.7 million the previous year.
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Bulldogs spark debate on player names on jerseys
Canterbury Bankstown Bulldogs have triggered industry debate by asking whether player surnames should be included on the back of jerseys during the regular NRL season.
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Sydney Swans make a movie to draw new fans
The Sydney Swans have launched a film entitled Here’s the Rundown that is scripted to broaden the club’s appeal to supporters ahead of the 2025 AFL season.
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Shell V-Power Racing plates up PPQ deal
The Shell V-Power Racing Team has signed with Personalised Plates Queensland (PPQ) and its Ford Mustangs will compete with custom number plates for the 2025 Supercars season.
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Why Greater Bank invested in the Illawarra Hawks
Greater Bank has provided insights into its three-year sponsorship with basketball’s Illawarra Hawks announced in November last year.
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