ENCOURAGING SIGNS FOR CHARITIES LEVERAGING CRM IN UK Saturday, 24 Sep 2005 05:30am Research released earlier this month in the UK has revealed that more charities than ever are now using cause related marketing (CRM) to raise funds. Research announced by . . . Read more
RALLY'S DOUBLE SPONSOR LOSS Saturday, 24 Sep 2005 05:30am Despite an increase in profile and commercial success for the sport over the last few years in Australia, rally has had a hard week, with both the Rally Queensland and Rally South Australia events losing their naming rights sponsors almost simultaneously. In Queensland, the State's . . . Read more
TOYOTA EXPANDS DEAL TO GRASSROOTS FOOTY Saturday, 24 Sep 2005 05:30am Vehicle giant Toyota has extended its sponsorship of the Australian Football League and announced a new $250k funding program for local football clubs in Victoria. The program is . . . Read more
