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BTC NOW A GOOD CORPORATE CITIZEN

The Brisbane Turf Club?s (BTC) sponsorship of the historic Burrandown Picnic Races has been revamped in an effort to ?enhance its reputation as a good corporate citizen?. In a release . . .

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AN INSIGHT INTO TELSTRA'S SPONSORSHIP

Telecommunication giant and major Australian sponsor Telstra has provided ASN with an insight into its sponsorship proposal handling process and strategies for the next few years. Megan Keleher, Telstra's . . .

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NO PLANS FOR OZ BUT GILLETTE'S ENGLAND RUGBY DEAL TO BE FOLLOWED IN NZ

The major announcement in England this week that razor giant Gillette has signed a ground breaking deal with England Rugby Ltd (The Rugby Football Union and Premier Rugby) to become the first 'Official Male Grooming Partner' of the organisation will not be followed by a similar deal in Australia, according to the brands local representatives. A spokesperson for . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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