FIRST CHINESE CORPORATE FOR OLYMPICS Saturday, 24 Sep 2005 05:30am The International Olympic Committee (IOC) has announced its first ever sponsorship with a Chinese company, with computer manufacturer Lenovo joining The Olympic Partner (TOP) Programme. The agreement includes . . . Read more
FORESTRY SPONSORSHIP MAYBE ON THE CARDS AGAIN Saturday, 24 Sep 2005 05:30am Having pulled out of last year's $50K sponsorship deal because of political protest over the arrangement, it looks as if Forestry Tasmania may still be involved in the next 10 Days on the Island Arts festival in 2005. The State's Arts . . . Read more
PWC REPORT TO EXPAND TO SPORT Saturday, 24 Sep 2005 05:30am PricewaterhouseCoopers (PwC) looks set to add sport and sponsorship to its Australian Entertainment & Media Outlook report next year, according to reports surrounding the release of the accounting giant's 2004-2008 report this week. It is understood . . . Read more
IMB REVIEWS SPONSORSHIPS AFTER STRATEGY CHANGE Saturday, 24 Sep 2005 05:30am On Sport has spoken to Peter Larum from Illawarra-based financial services company IMB about their change in sponsorship strategy leading into 2005. Larum said that . . . Read more
BOB COMMENTS ON ITS LONG GONE BATHURST DEAL Saturday, 24 Sep 2005 05:30am Car tyre giant Bob Jane T-Marts has commented on its recently ended three-year sponsorship of the Bathurst 1000 V8 Supercar race. The company's marketing . . . Read more