VANILLA COKE SINGS THE PRAISES OF X-FACTOR Saturday, 24 Sep 2005 Coca-Cola Australia has entered its first major sponsorship deal in this country under the Vanilla Coke brand via an arrangement with Network Ten's The X Factor - a new entertainment television program set to air in early 2005. Sarah Kelly, public . . . Read more
SPONSORSHIP IN SPAIN GROWING Saturday, 24 Sep 2005 In a significant development on the world sponsorship scene, the Spanish sports sponsorship sector has achieved growth of 6.3% in 2004, giving it an estimated value of 470.5million euros according to UK-based sportsbusiness,com. It reports that . . . Read more
SA PUMPS UP SCIENCES AS SPONSORS CLOSE ON CENTRE Saturday, 24 Sep 2005 In a move that is sure to have significant implications for corporate sponsorship in the region, the South Australian Government has announced plans to make science "as appealing to South Australians as sport and the Arts". Only months after . . . Read more
