More latest news - page 1953

SAMSUNG DOUBLES 2004 MARKETING SPEND

In addition to the story on its sponsorship of the Roosters featured this issue, On Sport also spoke with Gemma Lemieux, marketing manager corporate and telecommunications from Samsung Electronics Australia, about their sponsorship strategy for 2004 and beyond. Lemeiux said their . . .

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KELLY RACING ALIGNS WITH HSV DEALERS

Further to our report in On Sport issue 150, V8 Supercar outfit Kelly Racing has announced a partnership with Holden Special Vehicles (HSV) and will now be trading as the HSV Dealer Team. Andrew Malcolm from . . .

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GLEN ALPINE EXPANDING AND FINALISING NEW DEAL

Adding to our report this issue on Glen Alpine Group's new major sponsorship of the Newcastle Knight's NRL team, the company is currently discussing another elite level sponsorship deal and should have details in the coming months. Glen Alpine principal . . .

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ARE YOU GETTING THE MOST OUT OF YOUR SPONSORSHIP PROGRAM?

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