AUTO GROUP BACKS BULLDOGS? SLEEVE Saturday, 24 Sep 2005 The Bulldogs NRL Club has signed Auto Group Limited as its new official ?sleeve? sponsor in a deal that replaces the vacancy left by ADCO Constructions from the 2003 season. Electrical retailer Bing . . . Read more
WATERSKI OFFERS FREE TV AS PART OF MAJOR MEDIA PUSH Saturday, 24 Sep 2005 In a follow up to issue 118's look at the International Waterski Federation's (IWSF) new plans to hold events in inner city venues in various countries to help overcome an overall lack of sponsorship in the sport, the Federation has now released details of an aggressive worldwide media plan . . . Read more
2004 IEG SPONSORSHIP CONFERENCE PART TWO Saturday, 24 Sep 2005 Having featured a number of comments in issue 128, Lynne Anderson, director of sponsorship researcher S-COMM Australia, has provided On Sport with some additional insights into this year's biggest global sponsorship conference: IEG's 'Forget Sponsorship...As You Know It.' Event held earlier this year from March 14 to 17. In terms of . . . Read more
RESI MORTGAGE STICK WITH SOUTHS Saturday, 24 Sep 2005 The South Sydney Rabbitohs have retained finance group Resi Mortgage Corporation as a senior sponsor for a further 12 months. Announcing the renewal, . . . Read more
GIVING RESEARCH PROVIDING IMPORTANT FINDINGS FOR SPONSORSHIP Saturday, 24 Sep 2005 A new philanthropic and community partnership-focused research initiative of the Prime Minister?s Community Business Partnership, called the ?Giving Australia? project, has recently released a summary of preliminary qualitative findings that are very relevant for the local sponsorship industry. The project's . . . Read more
PIES RECEIVE $50K AS PART OF COKE PROMO Saturday, 24 Sep 2005 On top of securing a renewed deal with major sponsor Emirates this week, the Collingwood AFL club has become the latest club to receive a $50k performance grant as part of Coca Cola's overall sponsorship of the AFL. The club has . . . Read more
