TOYOTA BECOMES PARALYMPIC PARTNER Saturday, 24 Sep 2005 Toyota Australia has become one of the four key sponsors of the Australian Paralympic team, paying $1.25 million for the five-year major sponsorship deal. Toyota joins the . . . Read more
UNCLE TOBY'S REVIEWING SPONSORSHIP Saturday, 24 Sep 2005 Following on from our report in July covering the acquisition of Goodman Fielder's consumer foods business by Burns Philp, it is understood that the move has resulted in Goodman Fielder dropping a number of its high profile tennis sponsorships . . . Read more
RACING VIC GO GLOBAL WITH SPRINT CHALLENGE DEAL Saturday, 24 Sep 2005 Racing Victoria Limited, Ascot Racecourse in the UK and the Japan Racing Association have come together to launch the ?Global Sprint Challenge?, dubbed the only international series for turf sprinters. The inaugural Global . . . Read more
A1 TEAM AUSTRALIA'S SPONSORSHIP AND LOCAL ROUND PROMOTION PLANS Saturday, 24 Sep 2005 In the second part of our feature on the new, soon-to-be-launched A1 Team Australia, Charles Hoatson from commercial marketing and event consultant Insite Organisation has provided an overview of the corporate sponsorship situation for the team. (For full background . . . Read more
ARTS SECTOR LOOKS AT PHILANTHROPY AND SPONSORSHIP Saturday, 24 Sep 2005 Recent media reports on the Arts sector have highlighted how philanthropy is becoming an increasingly important revenue stream for Arts organisations, at the same time that sponsorship funding is levelling out or even dropping off. In particular, a . . . Read more
