BLUESCOPE?S FUTURE IN SPONSORSHIP Saturday, 24 Sep 2005 ASN spoke with BlueScope Steel through the week in relation to whether they would be replacing the recently ended shorts sponsorship deal with the Bulldogs . . . Read more
LANDMARK COMMUNICATIONS DEAL FOR CHINA OPEN Saturday, 24 Sep 2005 In a deal that further points to China becoming an international sporting powerhouse, the first-ever China Open tennis championship, which will debut in Beijing from September 10-26, has secured online media, communications, commerce and mobile services company, SOHU as the event's official media partner in a five-year sponsorship agreement. Under the arrangement, . . . Read more
MORE SUPER 14 DETAILS RELEASED AS ARU DIGS IN FOR LONG TERM Saturday, 24 Sep 2005 The Australian Rugby Union (ARU) has compiled a rundown of facts and figures pertaining to the ongoing process of confirming the inclusion and hosting of the fourth Australian team in a new Super 14 rugby competition. In relation to . . . Read more
MASTERCARD UPS THE ANTE IN LOCAL GOLF SPONSORSHIP Saturday, 24 Sep 2005 In a major coup for the struggling local golf scene, credit card giant MasterCard has significantly increased its commitment to Australian golf, confirming the expansion and continued development of its sponsorship portfolio as well as the MasterCard golf media awards. MasterCard will become . . . Read more
REPUCOM HITTING THE LOCAL MARKET WITH RBA Saturday, 24 Sep 2005 A new way to evaluate the media component of sponsorship deals is currently being showcased to the local market, with sponsorship consultancy Repucom speaking with a range of major sponsorship players and already quoting over $1 million in business. The company officially . . . Read more
TOYOTA DEEPENS RALLYING COMMITMENT WITH SA ROUND Saturday, 24 Sep 2005 Motor vehicle giant Toyota has signed as the new naming rights sponsorship of the Rally of South Australia, the fourth round of the Globalstar Australian Rally Championship. Toyota's local divisional . . . Read more
