BEYONDBLUE UTILISES MEDIA PARTNERSHIPS Saturday, 24 Sep 2005 In research that shows the value of media and promotional partnerships for not-for-profit organisations, beyondblue, a national depression initiative and independent, not-for-profit organisation, has seen its latest youth depression campaign reach an impressive percentage of its target market. According to a . . . Read more
ASMA FINALISING QUEENSLAND CONFERENCE Saturday, 24 Sep 2005 The Australian Sponsorship Marketing Association (ASMA) is close to releasing the program for its 2004 conference, with the full speaker line-up and conference rundown due out July 19. Stuart Lamont from . . . Read more
AJC AND STC PARTNERSHIP MUCH CLOSER Saturday, 24 Sep 2005 Continuing the trend of major changes to the horse racing scene in NSW in recent months, reports this week indicate that the Australian Jockey Club (AJC) and the Sydney Turf Club (STC) are now very close to forming a major partnership that would see both clubs run with one administration and one management team. It is understood . . . Read more
TROPFEST SPONSORS PILE ON NEW INITIATIVES FOR 2005 Saturday, 24 Sep 2005 In a great example of sponsors being closely involved with an event, last week's launch of the 2005 Sony Tropfest short film showcase also saw the revealing of a number of interesting new sponsorship arrangements. A selection of . . . Read more
GLOBAL MONITOR RESULTS BREAKDOWN Saturday, 24 Sep 2005 pando has been given an insight into some of the key findings and statistics from the latest version of the World Sponsorship Monitor product, which is produced by London-based independent research firm Sports Marketing Surveys. The survey, which . . . Read more
CORPORATE PARTNERSHIP RESEARCH POSITIVE FOR NON PROFITS Saturday, 24 Sep 2005 Research released in the US this week shows that partnerships between non-profit organisations and corporates result in reputation and financial gains for the non-profit. The 2004 Cone . . . Read more
