TYR SIGNS AS NEW PROGRAM SPONSOR FOR NSWIS Saturday, 24 Sep 2005 The NSW Institute of Sport (NSWIS) has scored a significant sponsorship coup this week, securing the largest privately held performance swimwear brand in North America, TYR, as the new official sponsor of the NSWIS Swimming and Aquatic Sports Programs. As part of . . . Read more
NATIONAL FOODS RECEIVES GREATER PLAYER ACCESS Saturday, 24 Sep 2005 As part of its recently renewed three year naming rights sponsorship of the Australian domestic first class cricket competition, National Foods will have greater access to players and plans to build greater player endorsement opportunities, according to Kelvin McAlpine, National Sponsorship Manager from National Foods. McAlpine said that . . . Read more
SOUTHS' MOVE TO TELSTRA COMPLETE Saturday, 24 Sep 2005 The South Sydney NRL club ended its much-publicised negotiations for a home ground deal beyond the 2005 season this week, announcing a four year partnership with Telstra Stadium that will see all home games played at the venue from 2006. A decision was . . . Read more
UNIQUE LIVERY PLAY BY TEAM BOC Saturday, 24 Sep 2005 V8 Supercar entrant Team BOC has recently taken an interesting approach to handling one of the risks of motor racing sponsorship. After the team's . . . Read more
