NAMING RIGHTS GROWING IN EUROPE Saturday, 24 Sep 2005 In the UK and Germany, new research published by consultant SPORT+MARKT reveals that stadium naming rights sponsorship is beginning to achieve a positive impact among football fans. The research found . . . Read more
BASEBALL WORLD CUP PLANS STALLED Saturday, 24 Sep 2005 Following up on issue 117's article on plans for the first ever World Cup of baseball in March 2005, it appears the event's organiser, Major League Baseball (MLB), might now delay the event until 2006 because of disputes with Japanese and South Korean officials. According to international . . . Read more
WARATAH'S SLEEVE IN MARKET AS TOOHEYS FOCUSES ON BIGGER PICTURE Saturday, 24 Sep 2005 The NSW Waratahs Super 12 rugby union team has just entered the market for a new sleeve sponsor, with last season's backer, Lion Nathan's Tooheys New brand, deciding to drop the property in order to focus more on its overall naming rights deal for the Australian part of the Super 12 competition. Pat Wilson, manager . . . Read more
AUSTRALIA COUNCIL FOR THE ARTS RESTRUCTURES Saturday, 24 Sep 2005 The Australia Council for the Arts is to reorganise its structure and processes to make it a stronger catalyst for arts growth and development. The Council's CEO, Jennifer Bott, said the planned changes would . . . Read more
NO SPONSORSHIP FOR PEDDERS IN 2005 Saturday, 24 Sep 2005 After deciding not to continue in the Australian Rally Championship as a team owner and operator from September last year, car part specialist Pedders Suspension has ruled out a return to the sport in 2005 and will not even be looking at sponsorship options in the sport. Scott Pedder, marketing . . . Read more
GOLD COAST TO HIT MARKET FOLLOWING IMG APPOINTMENT Saturday, 24 Sep 2005 The new Gold Coast NRL club could enter the sponsorship market as early as July, according to Phil Stoneman from the club's newly appointed commercial manager, IMG. He told pando . . . Read more
